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- I'm Scott.

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- I'm Russell.

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- I'm Leo.

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This is Spitball.

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Welcome to Spitball, where three solution seekers

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and a guest empty our heads of startup

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and tech product ideas that we have stuck up in there,

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so you can all have them for free.

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Anything that we say is yours to keep.

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And this week, I brought our guest,

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my friend Greg.

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Greg works at Hope College with me

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as an artist and professor and professional maker

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of amazing, cool projects.

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Greg, welcome to the show.

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- Thanks for having me.

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- Oh, I'm excited to have you here.

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This week, we're gonna do something a little different.

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Today, we're gonna be playing a game

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that I'm gonna call Nostalgic Noises.

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All I gotta do is go through one at a time.

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I've got some sounds for us that I'd like you to identify

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either what company or product or software made this sound.

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And I realized, I was informed shortly

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after I wrote this game and collected all of the things

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that apparently Marques Brownlee already does this

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on his podcast.

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So I didn't cop the idea from you Marques

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as you're listening, of course,

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but hopefully I do the idea justice

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and it's not just a worse version of that.

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Let's start.

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So I'm gonna give each one of you going down the line

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an opportunity to guess what the thing is from.

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And if you fail to do it, then the other two,

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you get two points if you get it,

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one point if you steal.

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So we will let you, the other two,

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whose question this is not,

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take a chance at it if you think you know.

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Starting with, of course, our guest, Greg,

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you gotta begin.

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This is your first sound.

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(soft music)

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Does that sound familiar to you?

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- I wanna say that's Windows XP.

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- Very good, the XP startup sound.

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I'm gonna start writing down twice

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because I'm not gonna be able to remember this.

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Did you two know that?

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- I did.

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I knew it was Windows, I didn't think XP though.

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- I thought that was, that's not the shutdown, is it?

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- I don't remember that.

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- That is the one when you first turn on the computer.

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Very good.

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- Ah, it's boot.

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- Greg, two.

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Scott, your sound, next.

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(soft music)

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- I mean, the end is a PlayStation One game?

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- That is incorrect.

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Greg or Russell for the steal.

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- Beep.

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- Russell, you're raising your hand.

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Okay, Russell, you said beep first, you go.

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(laughing)

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- What am I supposed to do?

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What am I supposed to say?

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- What was that?

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- Xbox 360.

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- Very good, that was the Xbox one.

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Did you know that too, Greg?

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- Yeah, very good.

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- You each get a point.

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- Just on that last little bit.

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- I just decided.

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- It's amazing how the sounds like they just come back.

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- I know.

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- The orb spinning?

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- Russell, you're up.

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(soft music)

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- It's Pac-Man.

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- Very good.

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- Nice job.

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- The original Pac-Man intro.

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Excellent work.

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Greg.

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Now this is a two-parter.

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There is that sound

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and you'd also hear this sometimes too.

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- Oh baby, stop.

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The nostalgia.

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- Man, it is ringing so many doorbells.

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- Sitting on the computer after school.

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- Yeah, why can't I remember?

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It was like a, I'm pretty sure,

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and this is probably not gonna be worth the points,

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but it was like a point and click adventure game

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where you're walking through a dungeon

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and I can't remember what game it was though.

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- Incorrect.

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- Really?

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Okay.

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- Let's steal.

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Go ahead, Russell.

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Beep it in.

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- What is AOL Instant Messenger?

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- Very good.

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- Oh.

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- The AIM welcome for a new buddy just joined

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and came online sound.

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- Nice one.

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- Excellent work.

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- Oh yeah.

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- Scott, do you recognize this?

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- It really whips the llama's ass.

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(laughing)

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- I do.

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- This is either iconic or completely unknown.

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- Completely unknown for me here.

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- I have no--

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- Either of you two know?

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- It really whips the llama's ass.

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- Okay.

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Should we guess?

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(laughing)

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- If you want.

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- Whips.

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Is it a bullwhip, the commercial?

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(laughing)

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- It is of course for Winamp, the music software.

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You never use Winamp?

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Oh man.

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That was like--

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- I used Winamp.

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What was that?

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When did that happen?

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- I think there was a button in the toolbar

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to make that sound if I recall.

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- Oh.

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- Oh yeah.

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- Winrar only guy.

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(laughing)

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- He hasn't paid for it.

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- In the trial fee.

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- The full thing goes, "Winamp, Winamp."

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It really kicks the llama's, or whips the llama's ass,

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but I didn't want to obviously give away the name.

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Russell, you're up.

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(phone chimes)

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Hmm.

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- Wait.

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That is a message tone, but I don't think it's AIM.

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I think it's MSN or Yahoo.

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Is it Yahoo?

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- It is not.

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It is not a messaging app.

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Scott or Greg for the steal.

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- You got mail.

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(phone chimes)

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No?

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Oh, wait.

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- No, you already guessed.

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- I didn't figure it out.

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(laughing)

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Any final answers?

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- Oh, so familiar.

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- Isn't it just the original iMessage?

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- Oh, not quite.

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You're getting warmer though.

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- It's not AIM?

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I swear.

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I know, I thought it was.

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(phone chimes)

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- It's similar.

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That's the sound that iTunes makes

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whenever you complete a task.

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If you burn something, if you sink whatever,

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that's what iTunes makes at the very end.

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Very good, guys.

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- Oh my God, this is painful.

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- All right, last time through.

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Greg, you're up.

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Easy one.

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(phone chimes)

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- Oh man.

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Can I remember the exact?

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- It's like Motorola.

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I want to say Motorola.

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- I feel like you might need the brand name for this one.

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- Yeah, I, yeah.

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- I feel like I should, I don't know this either.

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I know the sound though.

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This is so hard.

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- One more time.

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(laughing)

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(phone chimes)

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- Scott?

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- Do you guys ever see that show

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where they had the massive cell phone

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and they would have that go off?

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- No, what is this?

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- I think it was like one of those,

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it was in the era of crank yankers,

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but I don't remember,

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like he would just have a massive one in a theater

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and that would be going off.

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- What was he holding?

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What kind was it?

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- Nokia?

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- Yeah, I think I know now.

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- It is a Nokia, yes.

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- So I just remember this from Jurassic Park 3.

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The dinosaur ate a person with a Nokia

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and it kept coming out of the dinosaur's stomach.

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- Of course, iconic.

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Scott, your sound.

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(phone chimes)

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- That is the Pokemon, original red and blue Pokemon.

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- You just healed your Pokemon.

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- Very close, that's what happens when you catch it.

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But you get the points for that.

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- Oh, you got him, okay.

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- Same thing.

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(laughing)

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(phone chimes)

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- Yep, yep, you can see it.

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- Very good.

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- Amazing.

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- And then lastly, Russell.

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(phone chimes)

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- That's when you turn on a Game Boy.

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- Very good.

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- Good one, good one.

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- Wow, you got that immediately.

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Russell, I'm very impressed.

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It was three Greg, three Scott, Russell six.

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- Damn, nice job.

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- I don't know, there's something about those sounds

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that just, I can shut, close my eyes

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and just imagine my purple Game Boy

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turning on for that, you know?

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The see-through one.

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Game Boy color. - What was your first

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Game Boy?

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- Yeah, that was mine too, yep.

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- Oh yeah.

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- Leo, what idea have you brought us this week?

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- All right, so I have a coworker who talks fondly

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about a web game, a web service from a while back

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that was the Celebrity Stock Market.

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- Was it Greg?

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- It's not Greg, sorry Greg.

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The Celebrity Stock Market was,

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I don't know how they measured and quantified popularity,

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but you could invest fake dollar-y-dos

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in how popular a celebrity would get,

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and then you'd get return if they ended up

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being a bigger deal.

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Jennifer Lawrence seems like she's on the way up right now.

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I'm gonna put money in around the Hunger Games

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and see if she becomes a big star.

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Oh my gosh, she did, right?

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I think it'd be really fun to have that gamified market,

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but for YouTubers, and that's something

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that's already easy to quantify.

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If I could buy stock in a channel that I know,

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like, oh man, this is somebody who is already famous

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'cause they have an audience with the journalism,

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you know, there's someone in the New York Times

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who's already really popular,

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or they're a snarky tech blogger

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who is part of an existing network

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that's going solo or whatever.

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I would like, I think it'd be really fun

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to invest in that person, that channel, that new thing,

278
00:08:03,880 --> 00:08:07,860
and see if you could turn the number of subscribers

279
00:08:07,860 --> 00:08:09,700
and likes and views on the channel

280
00:08:09,700 --> 00:08:11,500
into like a gamified market.

281
00:08:13,220 --> 00:08:16,660
- Yeah, so you would get, you start with 102 bucks

282
00:08:16,660 --> 00:08:19,720
or whatever, and you invest them into stuff,

283
00:08:19,720 --> 00:08:21,900
and if they do just okay,

284
00:08:21,900 --> 00:08:23,940
then you get a little bit of a return,

285
00:08:23,940 --> 00:08:25,860
and you can buy and sell them.

286
00:08:25,860 --> 00:08:28,700
Maybe you have a collection of a finite number of,

287
00:08:28,700 --> 00:08:31,500
I don't know what you'd call them, stock in the channel,

288
00:08:31,500 --> 00:08:33,180
and they could go up and down in value.

289
00:08:33,180 --> 00:08:35,220
It seems like turning things into markets

290
00:08:35,220 --> 00:08:37,540
is kind of a fun way to gamify something,

291
00:08:37,540 --> 00:08:39,020
and it's already so easy to quantify

292
00:08:39,020 --> 00:08:41,540
and like pull all this data from the YouTube API.

293
00:08:41,540 --> 00:08:42,740
That's the pitch, I wanna gain--

294
00:08:42,740 --> 00:08:43,580
- I love it.

295
00:08:43,580 --> 00:08:45,460
- Cool, 'cause it's tangible too.

296
00:08:45,460 --> 00:08:47,380
Like it's not just a celebrity, how popular,

297
00:08:47,380 --> 00:08:49,620
but like we have likes, we have views.

298
00:08:49,620 --> 00:08:51,660
We can actually match this to this.

299
00:08:51,660 --> 00:08:53,140
- Yeah, there's a really neat service

300
00:08:53,140 --> 00:08:54,700
called manifold.markets,

301
00:08:54,700 --> 00:08:56,500
which kinda a little bit does this.

302
00:08:56,500 --> 00:09:00,340
You can go there and make fake bets on real world,

303
00:09:00,340 --> 00:09:03,380
like who is gonna be this person's running mate

304
00:09:03,380 --> 00:09:04,420
in the election?

305
00:09:04,420 --> 00:09:07,100
How well is this movie gonna do in the box office?

306
00:09:07,100 --> 00:09:12,060
Will the whatever musician release their single this month?

307
00:09:12,060 --> 00:09:15,020
And how many times will they say the word shit?

308
00:09:15,020 --> 00:09:16,500
Like you can bet on whatever you want

309
00:09:16,500 --> 00:09:18,540
and it kinda sorta gamifies it,

310
00:09:18,540 --> 00:09:21,260
but I think we could pipe like actual YouTube data

311
00:09:21,260 --> 00:09:24,580
straight into this app and make it into something fun.

312
00:09:24,580 --> 00:09:27,900
- It's interesting because you could incentivize

313
00:09:27,900 --> 00:09:30,420
channel interaction, especially if there was

314
00:09:30,420 --> 00:09:32,980
something beyond just, hey, you got a badge

315
00:09:32,980 --> 00:09:35,180
for doing this or whatever.

316
00:09:35,180 --> 00:09:36,620
But if there was some sort of reward,

317
00:09:36,620 --> 00:09:39,540
then you could actually be building like the equivalent

318
00:09:39,540 --> 00:09:41,020
of maybe this is dating myself,

319
00:09:41,020 --> 00:09:43,340
but street teams, you guys know what street teams were

320
00:09:43,340 --> 00:09:44,180
for marketing?

321
00:09:44,180 --> 00:09:45,020
- Oh, I don't.

322
00:09:45,020 --> 00:09:46,820
- So like they used to like, you know, brands,

323
00:09:46,820 --> 00:09:48,980
it's now like Instagram influencers, I guess,

324
00:09:48,980 --> 00:09:51,060
but you know, they used to like hire people

325
00:09:51,060 --> 00:09:53,580
to give out gear and wear their stuff.

326
00:09:53,580 --> 00:09:56,380
And so it was like getting their customers

327
00:09:56,380 --> 00:09:58,460
to be the marketers for them.

328
00:09:58,460 --> 00:09:59,940
So there's a little bit of like,

329
00:09:59,940 --> 00:10:04,320
if people were making bets that your channel would succeed,

330
00:10:04,320 --> 00:10:06,260
they would be sharing your videos more

331
00:10:06,260 --> 00:10:08,180
and they would be talking about them

332
00:10:08,180 --> 00:10:11,020
because now they have incentive for you to do better.

333
00:10:11,020 --> 00:10:13,220
- Sure, that makes sense, yeah.

334
00:10:13,220 --> 00:10:14,660
You're out there promoting them.

335
00:10:14,660 --> 00:10:16,460
And then you could even get the creator involved

336
00:10:16,460 --> 00:10:20,100
and say like, hey, in order to get one avenue

337
00:10:20,100 --> 00:10:23,580
to market your channel is to like get your investors

338
00:10:23,580 --> 00:10:25,320
really excited on this platform

339
00:10:25,320 --> 00:10:27,940
and turn it into a way to get people, yeah,

340
00:10:27,940 --> 00:10:29,820
a self-fulfilling prophecy kind of thing.

341
00:10:29,820 --> 00:10:33,220
- Dude, I think this could be applied to artists,

342
00:10:33,220 --> 00:10:35,760
like music artists too, right?

343
00:10:35,760 --> 00:10:38,340
Like the band that I saw first.

344
00:10:38,340 --> 00:10:39,180
- Spotify.

345
00:10:39,180 --> 00:10:40,800
- I love that band.

346
00:10:40,800 --> 00:10:41,960
I'm gonna throw money at it.

347
00:10:41,960 --> 00:10:43,600
If I could get a return, amazing.

348
00:10:43,600 --> 00:10:45,000
I just wanna sell this band.

349
00:10:45,000 --> 00:10:46,360
I think that would be cool to,

350
00:10:46,360 --> 00:10:47,820
if there was a return element,

351
00:10:47,820 --> 00:10:50,520
I feel like I'm more invested in that company.

352
00:10:50,520 --> 00:10:52,180
Like when you invest in certain stocks,

353
00:10:52,180 --> 00:10:54,000
I feel like there's something about,

354
00:10:54,000 --> 00:10:57,280
oh, I'm always gonna buy, you know, Google products now

355
00:10:57,280 --> 00:11:00,240
because I invest in Google or Alphabet or whatever, right?

356
00:11:00,240 --> 00:11:02,760
It's like, there's something about brand loyalty

357
00:11:02,760 --> 00:11:04,640
when you become an investor in that.

358
00:11:04,640 --> 00:11:07,520
And so you can do that with YouTube, Spotify.

359
00:11:07,520 --> 00:11:08,360
- Yeah. - Okay.

360
00:11:08,360 --> 00:11:11,020
- Spotify numbers, billboard charts, yeah.

361
00:11:11,020 --> 00:11:13,720
- I'm just picturing all these YouTubers

362
00:11:13,720 --> 00:11:14,680
at the end of their videos.

363
00:11:14,680 --> 00:11:16,960
Don't forget to like and subscribe and invest.

364
00:11:16,960 --> 00:11:18,000
- Yeah, right.

365
00:11:18,000 --> 00:11:19,200
Buy stock in me.

366
00:11:19,200 --> 00:11:20,140
- Yeah.

367
00:11:20,140 --> 00:11:23,200
- There's no greater feeling than discovering something

368
00:11:23,200 --> 00:11:25,960
when it's like indie and young

369
00:11:25,960 --> 00:11:27,600
and then being the original fan

370
00:11:27,600 --> 00:11:30,400
and having proof of that somehow in this service.

371
00:11:30,400 --> 00:11:32,080
- Something tangible to be like,

372
00:11:32,080 --> 00:11:33,240
I liked that before. - Right.

373
00:11:33,240 --> 00:11:34,240
- Very cool.

374
00:11:34,240 --> 00:11:38,160
- And I knew they were cool, so I put money on it.

375
00:11:38,160 --> 00:11:41,760
Like there is nothing more like real than that, right?

376
00:11:41,760 --> 00:11:42,920
- Yeah.

377
00:11:42,920 --> 00:11:44,840
For prizes, like what you were saying, Greg,

378
00:11:44,840 --> 00:11:47,940
like if these are, you know, they're rising stars

379
00:11:47,940 --> 00:11:48,840
or if they do get big,

380
00:11:48,840 --> 00:11:51,640
like you could get a chance to meet them or something.

381
00:11:51,640 --> 00:11:54,840
That's a very easy, you know, low cost way

382
00:11:54,840 --> 00:11:57,360
to incentivize people to use this new platform.

383
00:11:57,360 --> 00:11:59,920
- It's one of the, it's sort of like a,

384
00:11:59,920 --> 00:12:02,240
MrBeast does this a lot with his subscribers

385
00:12:02,240 --> 00:12:04,040
where they get included into his videos

386
00:12:04,040 --> 00:12:05,160
in a lot of different ways.

387
00:12:05,160 --> 00:12:08,240
Like he, I think it's the reason

388
00:12:08,240 --> 00:12:09,520
why he's the biggest YouTuber

389
00:12:09,520 --> 00:12:11,680
is that he does such a good job

390
00:12:11,680 --> 00:12:14,700
at getting his subscribers interacting

391
00:12:14,700 --> 00:12:18,480
and, you know, being a YouTuber myself

392
00:12:18,480 --> 00:12:21,760
with, you know, a measly, I don't remember what I had.

393
00:12:21,760 --> 00:12:23,040
- I'd invest in you, Greg.

394
00:12:23,040 --> 00:12:25,820
- Like 300 subscribers or something.

395
00:12:25,820 --> 00:12:27,680
You know, like, it's like obviously

396
00:12:27,680 --> 00:12:29,260
I am not doing that as well.

397
00:12:29,260 --> 00:12:31,400
- Yeah.

398
00:12:31,400 --> 00:12:33,060
- That would be a bad investment.

399
00:12:33,900 --> 00:12:34,860
- I don't know.

400
00:12:34,860 --> 00:12:37,060
Maybe you're just waiting for your moment to go viral.

401
00:12:37,060 --> 00:12:38,060
- Yeah, exactly.

402
00:12:38,060 --> 00:12:40,660
- I think this is so cool because,

403
00:12:40,660 --> 00:12:42,380
yeah, for the badges and stuff,

404
00:12:42,380 --> 00:12:46,180
but I wonder if like, how do you get the return?

405
00:12:46,180 --> 00:12:48,920
And I think it'd be cool if like a percentage

406
00:12:48,920 --> 00:12:50,900
of the earning, like, 'cause like normally stocks

407
00:12:50,900 --> 00:12:52,460
like valued in worth, right?

408
00:12:52,460 --> 00:12:54,420
So how do you sell and buy that stuff?

409
00:12:54,420 --> 00:12:57,060
But what if like the YouTuber guaranteed

410
00:12:57,060 --> 00:12:59,120
like a certain amount of funds gets put,

411
00:12:59,120 --> 00:13:02,260
like actual dividends, like cut checks cut,

412
00:13:02,260 --> 00:13:05,660
a percentage of revenue, percentage of profits

413
00:13:05,660 --> 00:13:08,660
goes into this pool and you can set the restrictions

414
00:13:08,660 --> 00:13:13,100
of like maxes and minimums and like really make it,

415
00:13:13,100 --> 00:13:16,880
you know, so like if this YouTuber gets big in 10 years,

416
00:13:16,880 --> 00:13:20,840
they guarantee like point, like 1% of all their earnings

417
00:13:20,840 --> 00:13:22,380
goes into this pot.

418
00:13:22,380 --> 00:13:24,940
And depending on how much money you put into that pot,

419
00:13:24,940 --> 00:13:27,300
you earn that percentage of the, you know,

420
00:13:27,300 --> 00:13:32,140
for every $100 you invested, 1/100 of the full pool.

421
00:13:32,140 --> 00:13:33,940
So you actually get that in return.

422
00:13:33,940 --> 00:13:35,500
- I mean, the platform itself could even,

423
00:13:35,500 --> 00:13:36,900
they don't even have to get the creators

424
00:13:36,900 --> 00:13:38,340
to funnel the money in.

425
00:13:38,340 --> 00:13:39,660
There is the whole marketing side,

426
00:13:39,660 --> 00:13:42,100
but you could just have the platform be like,

427
00:13:42,100 --> 00:13:44,780
hey, every time a stock reaches 1,000

428
00:13:44,780 --> 00:13:47,980
and 10,000 subscribers, we'll send you five bucks

429
00:13:47,980 --> 00:13:48,820
or something.

430
00:13:48,820 --> 00:13:52,340
And that way you're wanting people to buy your fake stocks

431
00:13:52,340 --> 00:13:53,940
with your fake dollary dues.

432
00:13:53,940 --> 00:13:55,780
And then like you have this thing

433
00:13:55,780 --> 00:13:57,620
that might pay off someday.

434
00:13:57,620 --> 00:13:59,140
- I see, I see.

435
00:13:59,140 --> 00:13:59,980
- Maybe.

436
00:13:59,980 --> 00:14:01,540
You could get the creators involved and have like,

437
00:14:01,540 --> 00:14:03,100
you know, like you said, subscribers,

438
00:14:03,100 --> 00:14:05,660
but it's almost like a Patreon type thing, right?

439
00:14:05,660 --> 00:14:07,500
- The platform pays, I see.

440
00:14:07,500 --> 00:14:08,340
- Yeah.

441
00:14:08,340 --> 00:14:09,700
- Okay. - Maybe.

442
00:14:09,700 --> 00:14:12,220
- Yeah, I guess I'm wondering if like YouTube

443
00:14:12,220 --> 00:14:16,900
or even Twitch, like you create, like it's an add-on service

444
00:14:16,900 --> 00:14:18,540
is I think that's what you're saying, right?

445
00:14:18,540 --> 00:14:22,180
Like, and it connects to like, okay, of all,

446
00:14:22,180 --> 00:14:25,460
let's say for every Twitch subscriber you have,

447
00:14:25,460 --> 00:14:29,380
a dollar of the 250 gets put in that pool.

448
00:14:29,380 --> 00:14:33,780
And now you guarantee that if there's 10,000 subscribers,

449
00:14:33,780 --> 00:14:36,300
$10,000 a month gets put in that pool.

450
00:14:36,300 --> 00:14:39,020
And I split that with me and the other, you know,

451
00:14:39,020 --> 00:14:42,100
150 people that found you first, right?

452
00:14:42,100 --> 00:14:44,620
We invested in you so your channel could grow

453
00:14:44,620 --> 00:14:47,060
from wherever it was to now.

454
00:14:47,060 --> 00:14:49,420
And so they, there's probably like a kickback.

455
00:14:49,420 --> 00:14:51,940
And of course you're a subscriber at that point.

456
00:14:51,940 --> 00:14:54,140
So I don't know.

457
00:14:54,140 --> 00:14:56,540
I guess like to your point, like the YouTube API

458
00:14:56,540 --> 00:14:58,460
could probably something, I don't know.

459
00:14:58,460 --> 00:15:00,700
There's probably like an add-on connection there

460
00:15:00,700 --> 00:15:02,740
that's like, oh, we can see your earnings.

461
00:15:02,740 --> 00:15:04,420
And yeah, it's a, yeah.

462
00:15:04,420 --> 00:15:05,260
- Yeah, yeah.

463
00:15:05,260 --> 00:15:06,100
Twitch, YouTube.

464
00:15:06,100 --> 00:15:08,900
- Incentivizing people to find new artists.

465
00:15:08,900 --> 00:15:09,980
That's really good.

466
00:15:09,980 --> 00:15:11,340
- And subscribe to it.

467
00:15:11,340 --> 00:15:12,300
'Cause, right?

468
00:15:12,300 --> 00:15:13,140
- And subscribe.

469
00:15:13,140 --> 00:15:15,100
- 'Cause that's where YouTube's gonna churn there,

470
00:15:15,100 --> 00:15:18,300
you know, and all now, I bet they have a big problem

471
00:15:18,300 --> 00:15:21,340
with like those new creators actually being seen

472
00:15:21,340 --> 00:15:23,020
and known and whatever.

473
00:15:23,020 --> 00:15:24,860
You're now incentivizing the users

474
00:15:24,860 --> 00:15:27,940
and you could even manipulate the stock market a little bit

475
00:15:27,940 --> 00:15:28,780
in a way.

476
00:15:28,780 --> 00:15:31,020
Here's a way that you could do this.

477
00:15:31,020 --> 00:15:32,220
This is how you break the system.

478
00:15:32,220 --> 00:15:34,820
- Of course, right from our market manipulation.

479
00:15:34,820 --> 00:15:37,380
- Yeah, I mean, if you get a famous YouTuber

480
00:15:37,380 --> 00:15:39,660
to like, they call these things called like raids

481
00:15:39,660 --> 00:15:40,500
or whatever, right?

482
00:15:40,500 --> 00:15:43,780
Where you send all your people on Twitch to another channel.

483
00:15:43,780 --> 00:15:46,060
Like, you know, you're just like, hey, I'm gonna get you,

484
00:15:46,060 --> 00:15:47,540
I'm gonna hook you up with a raid.

485
00:15:47,540 --> 00:15:50,020
You know, you get a couple of those,

486
00:15:50,020 --> 00:15:52,980
dude, you know, do the math, do the math.

487
00:15:52,980 --> 00:15:55,300
Those mathers out there listening like.

488
00:15:56,180 --> 00:15:59,460
- The altruistic side is like, how do we discover,

489
00:15:59,460 --> 00:16:02,860
get discovery in front of new up and coming channels

490
00:16:02,860 --> 00:16:04,660
and artists and creators and stuff.

491
00:16:04,660 --> 00:16:07,420
It's a good vehicle for getting recommendations

492
00:16:07,420 --> 00:16:08,260
in there and stuff.

493
00:16:08,260 --> 00:16:10,260
- Yeah, and everybody wins, right?

494
00:16:10,260 --> 00:16:13,820
Literally everybody wins unless that creator loses.

495
00:16:13,820 --> 00:16:16,340
Everybody loses or everybody wins, I guess.

496
00:16:16,340 --> 00:16:17,180
It's maybe.

497
00:16:17,180 --> 00:16:21,820
- I just love how the idea went from an altruistic thing

498
00:16:21,820 --> 00:16:24,100
to corrupted within five minutes.

499
00:16:24,100 --> 00:16:25,740
(laughing)

500
00:16:25,740 --> 00:16:27,220
- That happens a lot.

501
00:16:27,220 --> 00:16:29,820
- Everything starts out altruistic, it seems like, right?

502
00:16:29,820 --> 00:16:31,060
And then.

503
00:16:31,060 --> 00:16:33,820
- There was this one time I was packing lunches

504
00:16:33,820 --> 00:16:36,980
in a homeless shelter with a group of high schoolers

505
00:16:36,980 --> 00:16:38,300
and I was leading a group

506
00:16:38,300 --> 00:16:40,140
and my friend was leading another group.

507
00:16:40,140 --> 00:16:42,380
So obviously it turned into a composition.

508
00:16:42,380 --> 00:16:45,660
And within like 30 minutes, we were trying to trade,

509
00:16:45,660 --> 00:16:47,820
you know, key people at different spots,

510
00:16:47,820 --> 00:16:49,740
try to get the best team and whatnot.

511
00:16:49,740 --> 00:16:53,020
And then like, when people were like not doing well,

512
00:16:53,020 --> 00:16:55,460
we would literally like give them away and whatnot.

513
00:16:55,460 --> 00:16:58,580
It was like within an hour, it was this crazy competition.

514
00:16:58,580 --> 00:17:02,380
We were corrupted, people were bribing us for better jobs.

515
00:17:02,380 --> 00:17:04,540
It was like, hmm, what went wrong?

516
00:17:04,540 --> 00:17:06,900
- What are we here for, right?

517
00:17:06,900 --> 00:17:07,740
- But you know what?

518
00:17:07,740 --> 00:17:09,820
You probably made more, packed more lunches

519
00:17:09,820 --> 00:17:10,940
than what you would have otherwise.

520
00:17:10,940 --> 00:17:12,380
- We gamified it.

521
00:17:12,380 --> 00:17:13,620
- Exactly.

522
00:17:13,620 --> 00:17:15,820
- I think you just built a nonprofit, Greg.

523
00:17:15,820 --> 00:17:20,180
I think you just did a mini nonprofit simulator.

524
00:17:20,180 --> 00:17:22,580
- It's like a charity competition.

525
00:17:24,460 --> 00:17:26,180
I'm pretty terrible at stocks

526
00:17:26,180 --> 00:17:28,780
and fun money picking stocks and stuff.

527
00:17:28,780 --> 00:17:29,860
But I think I'd be pretty good

528
00:17:29,860 --> 00:17:32,260
at identifying up and coming content creators

529
00:17:32,260 --> 00:17:35,420
and making my fake two bucks.

530
00:17:35,420 --> 00:17:38,060
- Yeah, like I would like to do this with movies.

531
00:17:38,060 --> 00:17:40,580
Like I would love to put puts on movies

532
00:17:40,580 --> 00:17:44,540
that have like huge box office dollars and budgets.

533
00:17:44,540 --> 00:17:45,380
And I'm like.

534
00:17:45,380 --> 00:17:46,780
- That has to be a thing, isn't it?

535
00:17:46,780 --> 00:17:48,900
I would be all over that.

536
00:17:48,900 --> 00:17:50,700
For a while, there was an awesome service

537
00:17:50,700 --> 00:17:52,980
called Fantasy Movie League.

538
00:17:52,980 --> 00:17:56,980
And it was a fantasy football game, but for box office.

539
00:17:56,980 --> 00:17:59,260
You'd get a fake movie theater with eight screens,

540
00:17:59,260 --> 00:18:02,660
eight slots, and each movie that you chose to play on there

541
00:18:02,660 --> 00:18:03,700
cost a budget.

542
00:18:03,700 --> 00:18:05,740
So you'd get like a thousand dollar budget

543
00:18:05,740 --> 00:18:08,300
and the new Avengers movie is $700

544
00:18:08,300 --> 00:18:09,340
of your thousand dollar budget.

545
00:18:09,340 --> 00:18:11,660
Oh man, I'm gonna play that one on screen number one

546
00:18:11,660 --> 00:18:13,300
and then seven bad movies.

547
00:18:13,300 --> 00:18:14,460
But then, oh my gosh,

548
00:18:14,460 --> 00:18:16,100
Avengers didn't do that well in the box office,

549
00:18:16,100 --> 00:18:18,660
but this other movie did really well and unexpectedly.

550
00:18:18,660 --> 00:18:21,420
So I got a bunch of money and yeah, it was super fun,

551
00:18:21,420 --> 00:18:24,780
but I think it shut down or got bought by somebody

552
00:18:24,780 --> 00:18:25,620
or something.

553
00:18:25,620 --> 00:18:26,580
It was so great.

554
00:18:26,580 --> 00:18:27,540
That needs to come back.

555
00:18:27,540 --> 00:18:29,180
- I would love, yeah.

556
00:18:29,180 --> 00:18:30,220
Let's do it guys.

557
00:18:30,220 --> 00:18:32,140
Let's make that, that's a fun one.

558
00:18:32,140 --> 00:18:33,420
That's just like the fun app.

559
00:18:33,420 --> 00:18:34,940
You know, I don't know how you're gonna make money on it.

560
00:18:34,940 --> 00:18:38,660
- Fantasy football, but I don't need to put some ads

561
00:18:38,660 --> 00:18:41,140
in the corner, you're good.

562
00:18:41,140 --> 00:18:45,500
- Fantasy football, but YouTube channels.

563
00:18:45,500 --> 00:18:46,340
That's great.

564
00:18:46,340 --> 00:18:49,340
You could like draft a team of up and coming channels

565
00:18:49,340 --> 00:18:52,180
and then however well they do with new viewers this week.

566
00:18:52,180 --> 00:18:54,500
They had a hit movie video go viral

567
00:18:54,500 --> 00:18:56,660
and wow, I did really well.

568
00:18:56,660 --> 00:18:57,820
That'd be so fun.

569
00:18:57,820 --> 00:18:59,820
- Side note, we might have to cut this out.

570
00:18:59,820 --> 00:19:02,780
You guys ever played Drug Lords, the iPhone app game

571
00:19:02,780 --> 00:19:04,740
or whatever the iPhone, the Palm Pilot game?

572
00:19:04,740 --> 00:19:05,580
- Is that a Facebook game?

573
00:19:05,580 --> 00:19:07,140
- Don't know this one. - Drug Lords?

574
00:19:07,140 --> 00:19:08,660
- Oh, I'm thinking of Mafia Wars.

575
00:19:08,660 --> 00:19:09,500
Nevermind, what was that?

576
00:19:09,500 --> 00:19:10,740
- Where you would like buy drugs

577
00:19:10,740 --> 00:19:12,980
and sell them to other cities?

578
00:19:12,980 --> 00:19:13,820
No? - No.

579
00:19:13,820 --> 00:19:15,260
- Okay, maybe that's what you.

580
00:19:15,260 --> 00:19:16,660
Nevermind. - Drug Lords.

581
00:19:16,660 --> 00:19:17,980
iPhone game.

582
00:19:17,980 --> 00:19:18,820
- Why do you bring, why do you?

583
00:19:18,820 --> 00:19:19,820
- It just reminds me of,

584
00:19:19,820 --> 00:19:22,380
no, it was a really well thought out game.

585
00:19:22,380 --> 00:19:24,340
You would buy drugs and literally.

586
00:19:24,340 --> 00:19:26,100
- Urban drug empire. - Yeah.

587
00:19:26,100 --> 00:19:27,820
You'd buy it in like Compton.

588
00:19:27,820 --> 00:19:32,060
You'd travel over to like New York or the Bronx

589
00:19:32,060 --> 00:19:35,460
and you would sell coke or weed at, you know,

590
00:19:35,460 --> 00:19:37,940
you'd $500. - Drug dealer simulator.

591
00:19:37,940 --> 00:19:39,340
- And then you would get notifications.

592
00:19:39,340 --> 00:19:41,420
They'd be like, oh, you just found 20 grand

593
00:19:41,420 --> 00:19:43,820
on the side of the road or you got robbed.

594
00:19:43,820 --> 00:19:45,860
You know, it's kind of like Oregon Trail,

595
00:19:45,860 --> 00:19:47,300
but for drug dealers.

596
00:19:48,580 --> 00:19:49,420
- But drug dealers.

597
00:19:49,420 --> 00:19:51,100
- No, you guys said, ah.

598
00:19:51,100 --> 00:19:51,940
- What reminded you of this?

599
00:19:51,940 --> 00:19:54,260
- It just sounded like the last thing

600
00:19:54,260 --> 00:19:56,740
that you were saying was like, oh, like events

601
00:19:56,740 --> 00:19:59,140
and you know, you're buying tickets,

602
00:19:59,140 --> 00:20:01,780
you're upselling popcorn, you know.

603
00:20:01,780 --> 00:20:04,260
I learned all that business stuff in Drug Lords.

604
00:20:04,260 --> 00:20:06,460
Is that why I'm in startups?

605
00:20:06,460 --> 00:20:08,140
- Buy low, sell high.

606
00:20:08,140 --> 00:20:10,140
- I did really well at that game.

607
00:20:10,140 --> 00:20:12,260
That and Rollercoaster Tycoon.

608
00:20:12,260 --> 00:20:15,100
This is all making sense to me.

609
00:20:15,100 --> 00:20:17,260
- Your life was on a trajectory from a young age.

610
00:20:17,260 --> 00:20:19,260
- You just saved yourself years of therapy.

611
00:20:19,260 --> 00:20:20,100
- I guess so.

612
00:20:20,100 --> 00:20:23,900
Now I understand myself, right?

613
00:20:23,900 --> 00:20:27,020
I wanna do a whole, I'm adding another Spitball.

614
00:20:27,020 --> 00:20:27,860
- I know.

615
00:20:27,860 --> 00:20:29,780
- For, I have another idea that's similar,

616
00:20:29,780 --> 00:20:32,140
but not for famous people.

617
00:20:32,140 --> 00:20:34,260
- Do you wanna pivot into this idea?

618
00:20:34,260 --> 00:20:35,100
We can talk about it for a minute.

619
00:20:35,100 --> 00:20:36,140
- Well, I don't know.

620
00:20:36,140 --> 00:20:36,980
- You sure?

621
00:20:36,980 --> 00:20:38,540
- Okay, here's, ah.

622
00:20:38,540 --> 00:20:39,580
It's like a whole Spitball.

623
00:20:39,580 --> 00:20:40,420
Okay, you know what?

624
00:20:40,420 --> 00:20:41,460
Screw it, we're gonna do this.

625
00:20:41,460 --> 00:20:42,300
Leo. - Do it.

626
00:20:46,980 --> 00:20:51,180
- I have this idea on my list about tuition,

627
00:20:51,180 --> 00:20:52,420
college tuition.

628
00:20:52,420 --> 00:20:55,660
Investing in that high school kid

629
00:20:55,660 --> 00:20:58,380
that you know is gonna go far in life, right?

630
00:20:58,380 --> 00:21:02,660
And literally you help crowdfund their education,

631
00:21:02,660 --> 00:21:06,060
their MBA, their Kickstart, whatever, like at 18.

632
00:21:06,060 --> 00:21:07,820
So you say, all right, I'm gonna put,

633
00:21:07,820 --> 00:21:09,420
you get like all your friends and family

634
00:21:09,420 --> 00:21:10,860
to put a thousand bucks in,

635
00:21:10,860 --> 00:21:15,340
and now you promise in the next 10 years or whatever,

636
00:21:15,340 --> 00:21:17,460
you're gonna put, contribute X amount of dollars

637
00:21:17,460 --> 00:21:20,040
of your salary into this fund.

638
00:21:20,040 --> 00:21:22,700
They already do this for jobs programs,

639
00:21:22,700 --> 00:21:25,140
but now it's your friends and family investing in you,

640
00:21:25,140 --> 00:21:26,900
and so now they're gonna tap their network,

641
00:21:26,900 --> 00:21:29,900
they're gonna stack the deck in your favor

642
00:21:29,900 --> 00:21:31,780
and also in their favor, right?

643
00:21:31,780 --> 00:21:34,140
And I think there's this thing called,

644
00:21:34,140 --> 00:21:37,820
like normally when you do fundraising or you do donations,

645
00:21:37,820 --> 00:21:42,020
you are actually getting negative 100% of your donation.

646
00:21:42,020 --> 00:21:45,660
Like if I give you $1,000, I lose $1,000,

647
00:21:45,660 --> 00:21:47,500
but I would love to give you $1,000

648
00:21:47,500 --> 00:21:50,420
with the intent of making $1,000 back,

649
00:21:50,420 --> 00:21:53,540
and that would be a 0% loss, right?

650
00:21:53,540 --> 00:21:55,700
Instead of a negative 100% loss.

651
00:21:55,700 --> 00:21:57,460
And this is like one of the ways

652
00:21:57,460 --> 00:22:00,300
that like you create like a revolving fund

653
00:22:00,300 --> 00:22:03,660
for like your kids, your family, your friends or whatever.

654
00:22:03,660 --> 00:22:05,500
Like it doesn't have to be college tuition.

655
00:22:05,500 --> 00:22:07,180
It can be like, or like--

656
00:22:07,180 --> 00:22:08,100
- Like Kiva.

657
00:22:08,100 --> 00:22:09,500
- Yeah, like Kiva.

658
00:22:09,500 --> 00:22:10,340
- What are you talking about?

659
00:22:10,340 --> 00:22:12,660
- It's similar, but with like friends and family.

660
00:22:12,660 --> 00:22:13,500
I just--

661
00:22:13,500 --> 00:22:14,340
- Yeah, yeah.

662
00:22:14,340 --> 00:22:15,160
- As you could tell.

663
00:22:15,160 --> 00:22:16,000
- Oh cool.

664
00:22:16,000 --> 00:22:16,840
- Yes.

665
00:22:16,840 --> 00:22:17,660
- That's a great idea.

666
00:22:17,660 --> 00:22:19,140
I think Purdue has a program

667
00:22:19,140 --> 00:22:22,540
that's like a loan income sharing agreement type thing

668
00:22:22,540 --> 00:22:24,620
where they'll do this as the college offering

669
00:22:24,620 --> 00:22:27,020
that to some students, kind of like a scholarship,

670
00:22:27,020 --> 00:22:29,860
but instead you agree to pay a certain amount back

671
00:22:29,860 --> 00:22:30,700
and all that, but--

672
00:22:30,700 --> 00:22:32,700
- Wait, what's a Kiva loan then?

673
00:22:32,700 --> 00:22:34,060
Maybe I miss it.

674
00:22:34,060 --> 00:22:35,780
- Oh, Kiva is the same idea,

675
00:22:35,780 --> 00:22:37,740
but nonprofit for like developing nations.

676
00:22:37,740 --> 00:22:40,020
You can say for 25 bucks,

677
00:22:40,020 --> 00:22:44,220
I'm gonna buy this family in Uganda some chickens.

678
00:22:44,220 --> 00:22:45,780
And so they can start farming.

679
00:22:45,780 --> 00:22:48,540
And then when they make enough money from the eggs,

680
00:22:48,540 --> 00:22:49,580
they'll pay it back.

681
00:22:49,580 --> 00:22:51,580
And then you get the 25 bucks back after a couple of years,

682
00:22:51,580 --> 00:22:53,100
and then you can reinvest that into something else.

683
00:22:53,100 --> 00:22:54,820
And you've helped build someone else

684
00:22:54,820 --> 00:22:57,460
with a little bit of a loan, but like a micro loan.

685
00:22:57,460 --> 00:22:59,640
- That's it, exactly, exactly.

686
00:22:59,640 --> 00:23:00,580
- That's super cool.

687
00:23:00,580 --> 00:23:02,580
Hope College is trying to do a pay it forward model

688
00:23:02,580 --> 00:23:05,180
where we do that, but with no set number

689
00:23:05,180 --> 00:23:07,200
of like expectation of giving back.

690
00:23:07,200 --> 00:23:09,220
- That's a really cool, hope.edu/forward.

691
00:23:09,220 --> 00:23:10,060
- Yeah, that's right.

692
00:23:10,060 --> 00:23:10,900
- Hope forward, it's a cool thing.

693
00:23:10,900 --> 00:23:11,740
- A big issue.

694
00:23:11,740 --> 00:23:14,980
- But we are, yeah, having that be like a local thing

695
00:23:14,980 --> 00:23:17,740
where you are looking for friends and family

696
00:23:17,740 --> 00:23:19,100
and stuff on there, that's super cool.

697
00:23:19,100 --> 00:23:22,420
- I had a high school econ teacher

698
00:23:22,420 --> 00:23:24,120
who he said if he had a lot of money,

699
00:23:24,120 --> 00:23:26,700
what he would do is find high schoolers

700
00:23:26,700 --> 00:23:29,100
and pay for their college,

701
00:23:29,100 --> 00:23:30,660
but he would only choose people

702
00:23:30,660 --> 00:23:32,460
that he wanted something from.

703
00:23:32,460 --> 00:23:33,380
So like he would be like,

704
00:23:33,380 --> 00:23:35,180
oh, you're interested in being a doctor?

705
00:23:35,180 --> 00:23:37,600
I'm gonna need a doctor when I'm older.

706
00:23:37,600 --> 00:23:40,020
I'm gonna pay for all of your med school

707
00:23:40,020 --> 00:23:42,800
and then you will never charge me as a patient.

708
00:23:42,800 --> 00:23:43,640
- Sure.

709
00:23:43,640 --> 00:23:44,460
- I don't know, it's like favors.

710
00:23:44,460 --> 00:23:46,640
- And then the whole time he's pushing them to be a doctor.

711
00:23:46,640 --> 00:23:47,680
You should go to med school.

712
00:23:47,680 --> 00:23:49,640
You look like a lawyer.

713
00:23:49,640 --> 00:23:50,840
You're a mechanic.

714
00:23:50,840 --> 00:23:53,560
- Yeah, I don't know how you'd identify them.

715
00:23:53,560 --> 00:23:55,440
- You would definitely need to identify a lawyer

716
00:23:55,440 --> 00:23:57,520
pretty quick with that system.

717
00:23:57,520 --> 00:23:59,520
- You'd start with the lawyer.

718
00:23:59,520 --> 00:24:00,360
- Right.

719
00:24:00,360 --> 00:24:01,880
- Start with the lawyer.

720
00:24:01,880 --> 00:24:03,940
Maybe get a barber in there at some point.

721
00:24:03,940 --> 00:24:05,360
- That's indentured servitude.

722
00:24:05,360 --> 00:24:07,120
What if you end up just like,

723
00:24:07,120 --> 00:24:09,120
I need a lot of lawsuits going.

724
00:24:09,120 --> 00:24:10,040
I mean, it's free.

725
00:24:10,040 --> 00:24:14,000
So just gonna start sending lawsuits.

726
00:24:14,000 --> 00:24:18,000
- I have an infinitely available lawyer on tap at all times

727
00:24:18,000 --> 00:24:20,140
because I paid for their tuition once.

728
00:24:20,140 --> 00:24:23,520
- If they signed it, it's legally binding

729
00:24:23,520 --> 00:24:25,080
as the lawyers would say.

730
00:24:25,080 --> 00:24:28,600
- Coercive manipulation into signing unfair,

731
00:24:28,600 --> 00:24:30,640
unjust contracts, pretty sure.

732
00:24:30,640 --> 00:24:31,480
- With 17 year olds.

733
00:24:31,480 --> 00:24:32,560
- Some high schooler.

734
00:24:32,560 --> 00:24:34,140
- 17, yeah, exactly.

735
00:24:34,140 --> 00:24:35,860
- Right, at 17 years old.

736
00:24:35,860 --> 00:24:39,380
- Yeah, like 50 years ago, this guy paid for my college

737
00:24:39,380 --> 00:24:41,540
and now I still have to treat him.

738
00:24:41,540 --> 00:24:43,380
- Still to fix his car.

739
00:24:43,380 --> 00:24:44,220
- So you start with the judge

740
00:24:44,220 --> 00:24:46,340
and then you get the lawyer so that you--

741
00:24:46,340 --> 00:24:49,460
- Ah, the corrupt fleet of judges in the area.

742
00:24:49,460 --> 00:24:50,300
Genius.

743
00:24:50,300 --> 00:24:51,340
- What's your high school teacher's name again, Greg?

744
00:24:51,340 --> 00:24:54,540
I think I gotta talk to this guy.

745
00:24:54,540 --> 00:24:55,380
- Yeah.

746
00:24:57,960 --> 00:25:01,620
- All right, Scott, what do you got for us this week?

747
00:25:01,620 --> 00:25:04,540
- This is an idea I've wanted to pitch for a long time

748
00:25:04,540 --> 00:25:07,760
and it's just too ridiculous

749
00:25:07,760 --> 00:25:10,420
and yet every week of my life I'll be like,

750
00:25:10,420 --> 00:25:12,260
God, I wish this was real.

751
00:25:12,260 --> 00:25:16,180
And it is a bad day all at once.

752
00:25:16,180 --> 00:25:17,020
And so what I mean by that,

753
00:25:17,020 --> 00:25:19,580
my little sister recently had surgery

754
00:25:19,580 --> 00:25:21,940
where she had to get something

755
00:25:21,940 --> 00:25:25,700
with like a nasal passage expanded or something

756
00:25:25,700 --> 00:25:27,900
'cause she was getting a bunch of sinus infections.

757
00:25:27,900 --> 00:25:29,700
And right before, you know,

758
00:25:29,700 --> 00:25:30,900
the day before she goes under,

759
00:25:30,900 --> 00:25:31,740
a doctor called and said,

760
00:25:31,740 --> 00:25:32,940
"Hey, while we're in there,

761
00:25:32,940 --> 00:25:36,140
like we can also do a nose job if you want.

762
00:25:36,140 --> 00:25:37,180
I know you didn't ask for this,

763
00:25:37,180 --> 00:25:39,260
but you know, we have the same guy on staff

764
00:25:39,260 --> 00:25:40,260
and we could just knock this out."

765
00:25:40,260 --> 00:25:41,260
And she's like, "Yeah, why not?

766
00:25:41,260 --> 00:25:42,100
Let's do it.

767
00:25:42,100 --> 00:25:43,020
I'm already knocked out."

768
00:25:43,020 --> 00:25:44,480
She did, the surgery went well.

769
00:25:44,480 --> 00:25:48,020
She got a nose job as part of it and everything was great.

770
00:25:48,020 --> 00:25:49,220
And I keep thinking about that.

771
00:25:49,220 --> 00:25:51,500
Like if you're getting knocked out for something,

772
00:25:51,500 --> 00:25:53,700
how many things could you do at once?

773
00:25:53,700 --> 00:25:55,540
- Get my root canal taken care of.

774
00:25:55,540 --> 00:25:56,580
(laughing)

775
00:25:56,580 --> 00:25:57,460
- Exactly.

776
00:25:57,460 --> 00:25:59,660
So like, I don't know, call it like,

777
00:26:00,340 --> 00:26:03,420
like sleep and go or knockout services or something

778
00:26:03,420 --> 00:26:06,260
where someone comes in, knocks you out

779
00:26:06,260 --> 00:26:09,340
and all the bad things that you want done are just done.

780
00:26:09,340 --> 00:26:10,180
I don't know.

781
00:26:10,180 --> 00:26:11,660
You could take a vacation at the end of it

782
00:26:11,660 --> 00:26:13,980
and end up in like, you wake up in Italy

783
00:26:13,980 --> 00:26:15,340
and your taxes are done

784
00:26:15,340 --> 00:26:18,060
and like the wisdom teeth are removed.

785
00:26:18,060 --> 00:26:20,540
(laughing)

786
00:26:20,540 --> 00:26:21,380
- Huh.

787
00:26:21,380 --> 00:26:23,380
- It's just, yeah.

788
00:26:23,380 --> 00:26:25,100
And that is the entire idea.

789
00:26:25,100 --> 00:26:26,780
- I'm gonna need Friday off, boss.

790
00:26:26,780 --> 00:26:30,140
I'm getting a colonoscopy root canal and something else

791
00:26:30,140 --> 00:26:30,980
all at once.

792
00:26:30,980 --> 00:26:31,820
That's fun.

793
00:26:31,820 --> 00:26:34,180
- And that's the entire idea.

794
00:26:34,180 --> 00:26:37,260
I was recently in an airport and they had like a,

795
00:26:37,260 --> 00:26:39,460
it was somewhere in Denver

796
00:26:39,460 --> 00:26:43,820
and they had a whole luggage conveyor system

797
00:26:43,820 --> 00:26:45,540
for just like skis.

798
00:26:45,540 --> 00:26:47,700
And I was looking at it and it looked just perfect

799
00:26:47,700 --> 00:26:49,700
for putting like a human body on that

800
00:26:49,700 --> 00:26:51,820
than a revolving thing going around.

801
00:26:51,820 --> 00:26:54,060
And I'm just picturing shipping, you know,

802
00:26:54,060 --> 00:26:57,180
you have a handler who just is supposed to take care of you

803
00:26:57,180 --> 00:27:00,420
and just ship you somewhere to do whatever you need to

804
00:27:00,420 --> 00:27:01,260
for this service.

805
00:27:01,260 --> 00:27:03,060
And you wake up and it's done.

806
00:27:03,060 --> 00:27:04,220
That is the entire idea.

807
00:27:04,220 --> 00:27:06,820
And yet I would love that in life.

808
00:27:06,820 --> 00:27:10,780
- The logistical problem is, as I understand it,

809
00:27:10,780 --> 00:27:12,180
- There's several problems in it, I understand.

810
00:27:12,180 --> 00:27:13,420
- The longer that you are under,

811
00:27:13,420 --> 00:27:15,500
the more there is risk of complication.

812
00:27:15,500 --> 00:27:17,220
And they want to make that as short as possible

813
00:27:17,220 --> 00:27:18,060
from what I understand.

814
00:27:18,060 --> 00:27:20,740
So you almost need like a pit crew

815
00:27:20,740 --> 00:27:23,860
of different specialist physicians all going at you

816
00:27:23,860 --> 00:27:24,700
at once.

817
00:27:24,700 --> 00:27:25,540
- Yes.

818
00:27:25,540 --> 00:27:27,460
- Like the dentist is up here

819
00:27:27,460 --> 00:27:30,140
and the colonoscopy guy is down there, you know.

820
00:27:30,140 --> 00:27:31,820
We're doing it all at once.

821
00:27:31,820 --> 00:27:33,180
- I was imagining when you were talking

822
00:27:33,180 --> 00:27:34,460
about the body bag going around,

823
00:27:34,460 --> 00:27:37,460
it's kind of like the automated car washes,

824
00:27:37,460 --> 00:27:40,220
but it's just doctors around you coming in.

825
00:27:40,220 --> 00:27:42,860
(laughing)

826
00:27:42,860 --> 00:27:44,260
- You just get on the conveyor belt.

827
00:27:44,260 --> 00:27:45,620
- This guy got the premium service.

828
00:27:45,620 --> 00:27:46,940
He's also getting.

829
00:27:46,940 --> 00:27:49,220
- Yeah, then they coat you in wax when you're done.

830
00:27:49,220 --> 00:27:50,740
(laughing)

831
00:27:50,740 --> 00:27:52,540
- Make you nice and shiny.

832
00:27:52,540 --> 00:27:55,900
- All your routine medical exams done in one go.

833
00:27:55,900 --> 00:27:57,300
- Dude, I think this is great.

834
00:27:57,300 --> 00:27:58,940
- And you get a haircut on top of it.

835
00:27:58,940 --> 00:28:01,980
- Yeah, you throw the haircut in,

836
00:28:01,980 --> 00:28:03,820
get the mani-pedi, you know.

837
00:28:03,820 --> 00:28:07,020
- Fresh shave and a mani-pedi on a beach.

838
00:28:07,020 --> 00:28:08,420
Really sore though.

839
00:28:08,420 --> 00:28:10,580
Huh, it is kind of silly that we have

840
00:28:10,580 --> 00:28:12,660
these specialist doctors for, you know,

841
00:28:12,660 --> 00:28:14,500
this over here on this side of town

842
00:28:14,500 --> 00:28:15,700
is the ear, nose and throat.

843
00:28:15,700 --> 00:28:18,620
And over there is the guy who's my knee surgeon.

844
00:28:18,620 --> 00:28:21,300
And over there, it just seemed like we could, I don't know.

845
00:28:21,300 --> 00:28:22,660
- Put them all in the same building.

846
00:28:22,660 --> 00:28:23,500
- There's probably.

847
00:28:23,500 --> 00:28:24,340
- One anesthesiologist.

848
00:28:24,340 --> 00:28:26,060
- If we made it so that they weren't allowed

849
00:28:26,060 --> 00:28:29,660
to have one home office and they had portable equipment

850
00:28:29,660 --> 00:28:31,300
for the stuff that could be portable.

851
00:28:31,300 --> 00:28:33,780
I wonder if there is like a traveling salesman problem

852
00:28:33,780 --> 00:28:36,620
where like, we're gonna get these 12 patients

853
00:28:36,620 --> 00:28:38,660
in the building on this day and these doctors

854
00:28:38,660 --> 00:28:40,620
come through in the morning here and afternoon here

855
00:28:40,620 --> 00:28:43,180
and now we've made like the most efficient set

856
00:28:43,180 --> 00:28:45,500
of who is where at any given day.

857
00:28:45,500 --> 00:28:46,860
If it was all a little more modular.

858
00:28:46,860 --> 00:28:49,940
- Or you could have preset bundles, right?

859
00:28:49,940 --> 00:28:54,300
So you get your wisdom teeth, tonsil, colonoscopy.

860
00:28:54,300 --> 00:28:58,180
And we do that once a month with these three folks.

861
00:28:58,180 --> 00:29:01,100
You know, you got your tummy tuck, your BBL

862
00:29:01,100 --> 00:29:04,220
and your facelift, right?

863
00:29:04,220 --> 00:29:05,060
- Right.

864
00:29:05,060 --> 00:29:07,640
- We have the three doctors in, they come in every Friday.

865
00:29:07,640 --> 00:29:09,860
So we just stack up the year, right?

866
00:29:09,860 --> 00:29:10,980
- Okay. - Boom.

867
00:29:10,980 --> 00:29:12,880
And you get a bundle discount, right?

868
00:29:12,880 --> 00:29:14,100
Like why not?

869
00:29:14,100 --> 00:29:15,340
Just you got all three.

870
00:29:15,340 --> 00:29:16,740
I mean, you actually probably save money

871
00:29:16,740 --> 00:29:19,060
'cause the anesthesia costs, all that stuff.

872
00:29:19,060 --> 00:29:21,460
- Insurance loves it, they pay less.

873
00:29:21,460 --> 00:29:22,500
- I don't know, insurance would be like,

874
00:29:22,500 --> 00:29:24,660
we'll cover these three and that one

875
00:29:24,660 --> 00:29:26,140
but none of these other ones.

876
00:29:26,140 --> 00:29:28,020
This would work in any country but America.

877
00:29:28,020 --> 00:29:30,740
- Unfortunately, that guy was out of network, so.

878
00:29:30,740 --> 00:29:32,620
- Ah, dang it.

879
00:29:32,620 --> 00:29:34,620
Could you get like your passport picture done

880
00:29:34,620 --> 00:29:35,660
at the same time?

881
00:29:35,660 --> 00:29:38,060
They just hold your eyes open.

882
00:29:38,060 --> 00:29:40,120
- Photoshop your eyes open.

883
00:29:40,120 --> 00:29:41,980
- I mean, if you don't wanna do the surgery route,

884
00:29:41,980 --> 00:29:45,260
you could just do the haircut, shower, shave.

885
00:29:45,260 --> 00:29:47,780
Like you just walk in the room and they do everything

886
00:29:47,780 --> 00:29:52,180
but keeping you awake, knock out like 30 things at once.

887
00:29:52,180 --> 00:29:54,380
- Maybe they don't even have to knock you out.

888
00:29:54,380 --> 00:29:57,100
Like it's like a hangover.

889
00:29:57,100 --> 00:29:59,940
They just roofie you and you just don't remember

890
00:29:59,940 --> 00:30:01,940
what had happened the whole time.

891
00:30:01,940 --> 00:30:03,100
- Geezer.

892
00:30:03,100 --> 00:30:03,940
- That might be too much.

893
00:30:03,940 --> 00:30:06,660
- If they give you a bit of the laughing gas

894
00:30:06,660 --> 00:30:09,500
and just sort of put a steam deck in your hands

895
00:30:09,500 --> 00:30:12,100
and try to get you distracted.

896
00:30:12,100 --> 00:30:15,060
I don't know, maybe if you're knocked out or not, maybe.

897
00:30:15,060 --> 00:30:18,260
I mean, the idea of knocking out multiple unpleasant things

898
00:30:18,260 --> 00:30:19,100
all at once.

899
00:30:19,100 --> 00:30:20,580
- You don't remember it, what's it matter?

900
00:30:20,580 --> 00:30:21,540
- I guess.

901
00:30:21,540 --> 00:30:22,660
Are you still sore?

902
00:30:22,660 --> 00:30:25,200
I feel like the idea of knocking out a bunch

903
00:30:25,200 --> 00:30:27,340
of unpleasant stuff all at once is a great idea.

904
00:30:27,340 --> 00:30:28,180
- Yeah.

905
00:30:28,180 --> 00:30:30,300
- With a Xanax and a Nintendo Switch.

906
00:30:30,300 --> 00:30:32,100
That actually sounds really good.

907
00:30:32,100 --> 00:30:32,940
- There you go.

908
00:30:32,940 --> 00:30:34,380
- There we go.

909
00:30:34,380 --> 00:30:36,180
Yeah, I'm trying to think like the,

910
00:30:36,180 --> 00:30:38,660
you could do haircut, eyebrow.

911
00:30:38,660 --> 00:30:40,620
Like if, I feel like women could use this.

912
00:30:40,620 --> 00:30:43,540
I don't know why, but I, the four dudes on the call,

913
00:30:43,540 --> 00:30:45,340
maybe like.

914
00:30:45,340 --> 00:30:46,740
- You know what women like.

915
00:30:46,740 --> 00:30:48,100
(laughing)

916
00:30:48,100 --> 00:30:49,620
- You know what women like.

917
00:30:49,620 --> 00:30:52,140
Nah, maybe they enjoy it too much.

918
00:30:52,140 --> 00:30:53,820
They probably enjoy the haircut.

919
00:30:53,820 --> 00:30:57,540
I'm like, you do haircut, eyebrows, waxing,

920
00:30:57,540 --> 00:31:02,540
mani-pedi, all of the beauty things that they go through.

921
00:31:02,540 --> 00:31:06,460
They do one element a day for every week or whatever.

922
00:31:06,460 --> 00:31:09,740
You know, just all in one car wash, just.

923
00:31:09,740 --> 00:31:12,480
- You get, you also end up with a tattoo and a piercing

924
00:31:12,480 --> 00:31:14,340
and who else knows.

925
00:31:14,340 --> 00:31:16,460
- Those are add-ons.

926
00:31:16,460 --> 00:31:17,300
(laughing)

927
00:31:17,300 --> 00:31:18,780
- Those are add-ons.

928
00:31:18,780 --> 00:31:21,500
- The colonoscopy tramp stamp combo deal.

929
00:31:21,500 --> 00:31:22,820
- Yeah, like the dentist, dude.

930
00:31:22,820 --> 00:31:24,380
You know how you get your teeth whitened?

931
00:31:24,380 --> 00:31:25,220
You do all that?

932
00:31:25,220 --> 00:31:26,040
Like there's a lot.

933
00:31:26,040 --> 00:31:27,820
- Teeth whitening, that's a great one to throw in there.

934
00:31:27,820 --> 00:31:29,220
- Yeah, yeah.

935
00:31:29,220 --> 00:31:30,700
- The waxing's not bad either.

936
00:31:30,700 --> 00:31:31,540
- I know.

937
00:31:31,540 --> 00:31:33,020
- Back to the surgery thing.

938
00:31:33,020 --> 00:31:34,780
If you, just any surgery,

939
00:31:34,780 --> 00:31:37,580
they could do teeth whitening while you're under.

940
00:31:37,580 --> 00:31:38,420
- There, that's simple.

941
00:31:38,420 --> 00:31:41,020
- Like why not just be throwing that in as an extra?

942
00:31:41,020 --> 00:31:43,440
- Some not very evasive,

943
00:31:43,440 --> 00:31:45,480
but things that you just don't want to go

944
00:31:45,480 --> 00:31:47,560
to a whole nother appointment and deal with.

945
00:31:47,560 --> 00:31:49,020
- Do you think, okay, Greg,

946
00:31:49,020 --> 00:31:51,000
I think you might be onto something.

947
00:31:51,000 --> 00:31:53,840
Do you think that patient care would like,

948
00:31:53,840 --> 00:31:56,480
like satisfaction would increase if like,

949
00:31:56,480 --> 00:31:59,440
they provided all these like spa level treatments

950
00:31:59,440 --> 00:32:00,920
while you were under or whatever?

951
00:32:00,920 --> 00:32:02,440
Like, so when you wake up,

952
00:32:02,440 --> 00:32:05,480
you have these services that have been provided as well.

953
00:32:05,480 --> 00:32:06,320
- Yeah.

954
00:32:06,320 --> 00:32:08,640
- I feel like I went to the chiropractor.

955
00:32:08,640 --> 00:32:09,480
- You did.

956
00:32:09,480 --> 00:32:11,240
(laughing)

957
00:32:11,240 --> 00:32:13,480
- Ah, it feels so good.

958
00:32:13,480 --> 00:32:14,680
- While you were asleep.

959
00:32:14,680 --> 00:32:17,320
- While you were asleep, you got adjustment, yeah.

960
00:32:17,320 --> 00:32:19,040
- Also your bunions are gone.

961
00:32:19,040 --> 00:32:21,480
(laughing)

962
00:32:21,480 --> 00:32:24,880
- Awesome, add that to the list.

963
00:32:24,880 --> 00:32:27,520
- This is just a terrifying warehouse when you pull into it

964
00:32:27,520 --> 00:32:29,320
and see what's everything going on.

965
00:32:29,320 --> 00:32:31,760
- Uncle Joe's back alley combo doctoring.

966
00:32:31,760 --> 00:32:34,000
(laughing)

967
00:32:39,400 --> 00:32:42,080
- All right, Russell, what is your idea this week?

968
00:32:42,080 --> 00:32:44,480
- All right, I hope I didn't pitch this one,

969
00:32:44,480 --> 00:32:46,880
but you guys let me know if I did.

970
00:32:46,880 --> 00:32:48,680
But I really like this idea.

971
00:32:48,680 --> 00:32:52,060
It's an oldie on my list of things,

972
00:32:52,060 --> 00:32:56,440
but it's called smashing trash into cash.

973
00:32:56,440 --> 00:32:57,720
- It's got a good name.

974
00:32:57,720 --> 00:32:58,860
- I'm on board so far.

975
00:32:58,860 --> 00:33:01,120
(laughing)

976
00:33:01,120 --> 00:33:05,160
- So you got these rage, you got these rage groups, right?

977
00:33:05,160 --> 00:33:06,000
- Oh, there's more?

978
00:33:06,000 --> 00:33:06,840
There's more to the idea?

979
00:33:06,840 --> 00:33:07,660
- Yeah.

980
00:33:07,660 --> 00:33:08,500
- Oh, okay, all right, great.

981
00:33:08,500 --> 00:33:11,640
- Yeah, that's it, you smash trash, cash, okay?

982
00:33:11,640 --> 00:33:13,460
So you have all this stuff, right?

983
00:33:13,460 --> 00:33:18,440
Let's say you break up with, you have an ex, let's say.

984
00:33:18,440 --> 00:33:20,680
You break up with an ex and you have all this stuff.

985
00:33:20,680 --> 00:33:25,000
You go to the dump and the dump will provide you

986
00:33:25,000 --> 00:33:28,280
the service, like a rage room experience at the dump,

987
00:33:28,280 --> 00:33:32,960
and basically you're paying extra to deliver your trash

988
00:33:32,960 --> 00:33:35,440
and smash it at the dump.

989
00:33:35,440 --> 00:33:37,400
(laughing)

990
00:33:37,400 --> 00:33:40,300
So it's taking the rage room to the next level.

991
00:33:40,300 --> 00:33:42,900
You can smash cars, you can smash stuff

992
00:33:42,900 --> 00:33:45,700
that would never, ever exist in a rage room.

993
00:33:45,700 --> 00:33:47,020
- BYO memorabilia.

994
00:33:47,020 --> 00:33:50,980
- Because like, yes, you could do full on fires.

995
00:33:50,980 --> 00:33:53,320
You could do the dangerous stuff

996
00:33:53,320 --> 00:33:58,320
because you're at the dump in a controlled environment,

997
00:33:58,320 --> 00:34:00,780
but like, I mean, you're gonna take,

998
00:34:00,780 --> 00:34:03,660
like you can only break certain things, right?

999
00:34:03,660 --> 00:34:05,700
So you could, but here's the other part.

1000
00:34:05,700 --> 00:34:09,140
You could take trash that's like somebody threw out

1001
00:34:09,140 --> 00:34:12,340
and like, let's say the dump decides to go through

1002
00:34:12,340 --> 00:34:15,500
some of that and says, oh, this is great for the rage room.

1003
00:34:15,500 --> 00:34:19,560
A 50 inch plasma TV that sure doesn't turn on anymore,

1004
00:34:19,560 --> 00:34:21,560
but would be great to smash.

1005
00:34:21,560 --> 00:34:23,600
Copiers, printers, you have all this stuff

1006
00:34:23,600 --> 00:34:26,460
that comes in that is trash.

1007
00:34:26,460 --> 00:34:30,060
You know, one man's trash is another man's smash.

1008
00:34:30,060 --> 00:34:30,900
- Smash.

1009
00:34:30,900 --> 00:34:33,220
- There you go, right?

1010
00:34:33,220 --> 00:34:34,900
We just made the commercial here.

1011
00:34:35,900 --> 00:34:37,740
And that's it, that's the idea.

1012
00:34:37,740 --> 00:34:42,020
You find new revenue streams for a dump, right?

1013
00:34:42,020 --> 00:34:42,860
And that's it.

1014
00:34:42,860 --> 00:34:45,860
- Okay, Russell, what are the names?

1015
00:34:45,860 --> 00:34:47,340
What's that heavy equipment

1016
00:34:47,340 --> 00:34:49,420
where it's just the giant rolling wheel

1017
00:34:49,420 --> 00:34:52,540
that you could drive the compact asphalt and stuff?

1018
00:34:52,540 --> 00:34:53,380
- They're called road rollers.

1019
00:34:53,380 --> 00:34:54,580
- Yeah, speed roller.

1020
00:34:54,580 --> 00:34:59,580
Honestly, I would just pay to be able to drive one of those

1021
00:34:59,580 --> 00:35:03,620
over my own stuff or any stuff and just to see what happens.

1022
00:35:03,620 --> 00:35:06,860
That alone would be amazing.

1023
00:35:06,860 --> 00:35:07,700
Combine that with everything else.

1024
00:35:07,700 --> 00:35:09,180
- Russell, did you have a collection of things

1025
00:35:09,180 --> 00:35:10,940
that you wanted to smash that you wished

1026
00:35:10,940 --> 00:35:13,780
you had the service for or what inspired this idea?

1027
00:35:13,780 --> 00:35:15,260
- I wish I knew.

1028
00:35:15,260 --> 00:35:19,340
I had this idea in my book in 2019, five years ago.

1029
00:35:19,340 --> 00:35:21,580
And yeah, it just sounded good today.

1030
00:35:21,580 --> 00:35:24,100
So what was the title one more time?

1031
00:35:24,100 --> 00:35:25,460
- Smashing Trash into Cash.

1032
00:35:25,460 --> 00:35:28,980
- Smashing Trash into Cash.

1033
00:35:28,980 --> 00:35:29,980
- Incredible.

1034
00:35:29,980 --> 00:35:32,020
- It doesn't make sense to like a user.

1035
00:35:32,020 --> 00:35:35,940
Like you're just smashing trash and paying cash.

1036
00:35:35,940 --> 00:35:37,580
(laughing)

1037
00:35:37,580 --> 00:35:40,420
- Smashing trash for cash, pick a preposition.

1038
00:35:40,420 --> 00:35:44,300
- But dude, you're right.

1039
00:35:44,300 --> 00:35:47,820
You could bring in some heavy equipment

1040
00:35:47,820 --> 00:35:52,380
and smash some stuff that you would never smash.

1041
00:35:52,380 --> 00:35:55,340
- Really, you're doing like a proposal.

1042
00:35:55,340 --> 00:35:58,500
The smashing trash into cash is for the dump,

1043
00:35:58,500 --> 00:35:59,820
not for the user.

1044
00:35:59,820 --> 00:36:03,260
Like you're pitching this to the dump owners.

1045
00:36:03,260 --> 00:36:05,580
Like, hey, you guys could, right.

1046
00:36:05,580 --> 00:36:10,180
You could monetize a rage field or heap.

1047
00:36:10,180 --> 00:36:11,020
- Or we rent.

1048
00:36:11,020 --> 00:36:14,380
- Your local municipal like waste refuse place

1049
00:36:14,380 --> 00:36:17,300
or recycling, like we have Padnos here in town.

1050
00:36:17,300 --> 00:36:20,380
There's the core of your idea that is truly great

1051
00:36:20,380 --> 00:36:23,940
is getting these guys to like let you demolish

1052
00:36:23,940 --> 00:36:24,780
and smash it.

1053
00:36:24,780 --> 00:36:26,660
'Cause they're doing the work of disassembling

1054
00:36:26,660 --> 00:36:28,020
these recycling plants and stuff.

1055
00:36:28,060 --> 00:36:31,380
They take the work of getting things apart the hard way.

1056
00:36:31,380 --> 00:36:34,660
Like if they could outsource that for a fee for people

1057
00:36:34,660 --> 00:36:36,940
to like do for them, that's great.

1058
00:36:36,940 --> 00:36:39,860
- You teach me how to run a tractor or a bulldozer.

1059
00:36:39,860 --> 00:36:41,660
Like, hell, do I even need to know?

1060
00:36:41,660 --> 00:36:44,420
Can I just like, just put me behind the wheel?

1061
00:36:44,420 --> 00:36:45,260
I don't know.

1062
00:36:45,260 --> 00:36:47,100
- Even if it's just like,

1063
00:36:47,100 --> 00:36:49,380
like there's gotta be all kinds of insurance issues.

1064
00:36:49,380 --> 00:36:53,220
But even if what they did is they just allowed YouTubers

1065
00:36:53,220 --> 00:36:56,340
to make content about destroying stuff,

1066
00:36:56,340 --> 00:36:58,620
they would get so many people who'd want to pay

1067
00:36:58,620 --> 00:37:01,300
in order to make their content of, you know,

1068
00:37:01,300 --> 00:37:02,380
I always went, like, I don't know,

1069
00:37:02,380 --> 00:37:04,980
Mr. Beast has been doing these like blowing up stuff

1070
00:37:04,980 --> 00:37:07,300
recently, just like there's, you know,

1071
00:37:07,300 --> 00:37:10,660
like the Mythbusters used to go to that demolition range

1072
00:37:10,660 --> 00:37:12,340
in Alameda all the time.

1073
00:37:12,340 --> 00:37:16,260
It's like, those were income sources for these places.

1074
00:37:16,260 --> 00:37:18,620
And you could have a lot more of that around

1075
00:37:18,620 --> 00:37:21,340
in a lot of these recycling facilities and whatnot.

1076
00:37:21,340 --> 00:37:22,820
- Or the Hydraulic Press Channel.

1077
00:37:22,820 --> 00:37:24,540
Like I remember Will It Blend people.

1078
00:37:24,540 --> 00:37:25,780
There's a whole thing here.

1079
00:37:25,780 --> 00:37:27,340
Will It Blend was great.

1080
00:37:27,340 --> 00:37:28,740
- Oh yes.

1081
00:37:28,740 --> 00:37:31,100
But guys, there's something about having watched

1082
00:37:31,100 --> 00:37:34,940
Mr. Beast, Mythbusters, like all these things.

1083
00:37:34,940 --> 00:37:38,060
I feel like creating that experience for some,

1084
00:37:38,060 --> 00:37:41,100
for you to then finally smash the thing

1085
00:37:41,100 --> 00:37:44,660
with the Hydraulic Press is so rewarding.

1086
00:37:44,660 --> 00:37:47,260
I think this is a very boy, like I would,

1087
00:37:47,260 --> 00:37:48,420
birthday parties, guys.

1088
00:37:48,420 --> 00:37:52,020
This is a 30 year old birthday bachelor party.

1089
00:37:52,020 --> 00:37:53,300
- Great idea.

1090
00:37:53,300 --> 00:37:55,580
Smash rooms, heavy equipment.

1091
00:37:55,580 --> 00:37:57,580
- Dude, even if I had a big pond

1092
00:37:57,580 --> 00:38:02,180
that I could drop giant boulders and rocks and like TVs,

1093
00:38:02,180 --> 00:38:03,900
you know those videos of just like dudes

1094
00:38:03,900 --> 00:38:07,020
throwing bowling balls off the Hoover Dam?

1095
00:38:07,020 --> 00:38:10,540
And you're like, oh man, if only I could do that right now.

1096
00:38:10,540 --> 00:38:12,420
Like I would pay money for that experience.

1097
00:38:12,420 --> 00:38:13,620
I don't know.

1098
00:38:13,620 --> 00:38:15,940
- That is a thing with heavy equipment in like Las Vegas.

1099
00:38:15,940 --> 00:38:18,820
You can, you know, pay for an hour at the dump range

1100
00:38:18,820 --> 00:38:20,180
where you drive an excavator around

1101
00:38:20,180 --> 00:38:21,660
and hit cars with it and stuff.

1102
00:38:21,660 --> 00:38:22,900
It's quite cool, but.

1103
00:38:22,900 --> 00:38:23,820
- Wait, seriously?

1104
00:38:23,820 --> 00:38:25,580
- Yeah, yeah, there's a few places

1105
00:38:25,580 --> 00:38:27,180
where you just, you pay per hour

1106
00:38:27,180 --> 00:38:29,820
to like drive an excavator and hit things.

1107
00:38:29,820 --> 00:38:30,660
- That's amazing.

1108
00:38:30,660 --> 00:38:31,900
- I know.

1109
00:38:31,900 --> 00:38:32,740
It's so good.

1110
00:38:32,740 --> 00:38:33,820
- I just think about like a,

1111
00:38:33,820 --> 00:38:35,940
I would love like for a bachelor party,

1112
00:38:35,940 --> 00:38:37,860
just like a limousine

1113
00:38:37,860 --> 00:38:39,740
and then everyone's got a sledgehammer.

1114
00:38:39,740 --> 00:38:40,980
- Yeah, right?

1115
00:38:40,980 --> 00:38:42,660
At the end of the night, you destroy the limo.

1116
00:38:42,660 --> 00:38:43,500
- Yes.

1117
00:38:43,500 --> 00:38:45,220
- Still has the mini bar inside.

1118
00:38:45,220 --> 00:38:47,260
That's what they lock the mini bar inside.

1119
00:38:47,260 --> 00:38:49,100
You have to get to the mini bar.

1120
00:38:49,100 --> 00:38:51,340
(laughing)

1121
00:38:51,340 --> 00:38:53,660
- It's not an escape room.

1122
00:38:53,660 --> 00:38:55,740
It's just a smash room.

1123
00:38:55,740 --> 00:38:57,060
- Escape in.

1124
00:38:57,060 --> 00:38:58,220
It's a reverse escape room.

1125
00:38:58,220 --> 00:38:59,340
You're trying to break in.

1126
00:38:59,340 --> 00:39:00,660
(laughing)

1127
00:39:00,660 --> 00:39:01,580
- Oh my Lord.

1128
00:39:01,580 --> 00:39:02,860
- That's a great one.

1129
00:39:02,860 --> 00:39:03,820
- The safe, like crack the safe.

1130
00:39:03,820 --> 00:39:04,660
- Crack it.

1131
00:39:04,660 --> 00:39:06,980
- You know, you got all these different tools.

1132
00:39:06,980 --> 00:39:10,180
- Here's some safety glasses and 480 volts go.

1133
00:39:10,180 --> 00:39:13,380
- I keep thinking about the original pitch

1134
00:39:13,380 --> 00:39:14,620
that you brought, Russell,

1135
00:39:14,620 --> 00:39:17,380
where you said you bring like a bunch of stuff

1136
00:39:17,380 --> 00:39:18,860
from an ex-girlfriend or whatever.

1137
00:39:18,860 --> 00:39:20,380
We quickly pivoted away from that,

1138
00:39:20,380 --> 00:39:22,060
but that is really interesting to offer

1139
00:39:22,060 --> 00:39:25,180
like various ways to destroy stuff

1140
00:39:25,180 --> 00:39:28,340
that you want to dramatically remove from your life.

1141
00:39:28,340 --> 00:39:31,180
Like I'm going to the demolition range

1142
00:39:31,180 --> 00:39:34,700
and shooting this with a 50 caliber or whatever.

1143
00:39:34,700 --> 00:39:35,540
You know what I mean?

1144
00:39:35,540 --> 00:39:38,380
Like what are the extreme services you could offer

1145
00:39:38,380 --> 00:39:43,380
of ways to destroy the keepsakes from your ex

1146
00:39:43,380 --> 00:39:45,380
or whatever it is that you want to get rid of.

1147
00:39:45,380 --> 00:39:46,220
- I think explosives.

1148
00:39:46,220 --> 00:39:47,500
- A vat of lava.

1149
00:39:47,500 --> 00:39:48,340
- Right?

1150
00:39:48,340 --> 00:39:51,340
- To be able to throw stuff into lava.

1151
00:39:51,340 --> 00:39:52,180
- Acid.

1152
00:39:52,180 --> 00:39:53,020
- Destroy it.

1153
00:39:53,020 --> 00:39:53,840
- Yes.

1154
00:39:53,840 --> 00:39:55,060
- Lava's a really good one.

1155
00:39:55,060 --> 00:39:57,140
- Imagine you rent a helicopter

1156
00:39:57,140 --> 00:39:59,820
and you're dropping a freaking dresser

1157
00:39:59,820 --> 00:40:01,660
into a freaking volcano.

1158
00:40:01,660 --> 00:40:03,540
(laughing)

1159
00:40:03,540 --> 00:40:05,900
Oh my God, that sounds awesome.

1160
00:40:05,900 --> 00:40:09,860
- How much energy would it take to create a volcano?

1161
00:40:09,860 --> 00:40:11,500
Like not like a full erupting thing,

1162
00:40:11,500 --> 00:40:14,020
but just like, yeah, stable lava.

1163
00:40:14,020 --> 00:40:16,300
- I mean, like foundries have them, you know,

1164
00:40:16,300 --> 00:40:17,620
big crucibles.

1165
00:40:17,620 --> 00:40:19,300
They're like, yeah.

1166
00:40:19,300 --> 00:40:20,140
- Yeah.

1167
00:40:20,140 --> 00:40:20,980
- That's true.

1168
00:40:20,980 --> 00:40:22,740
- But obviously it would ruin their metal.

1169
00:40:22,740 --> 00:40:25,300
- There's probably some like, yeah,

1170
00:40:25,300 --> 00:40:27,340
there's probably some geothermal like things

1171
00:40:27,340 --> 00:40:30,780
you could location place this near somewhere strategic.

1172
00:40:30,780 --> 00:40:33,100
Maybe, I don't know, near an active volcano.

1173
00:40:33,100 --> 00:40:34,100
(laughing)

1174
00:40:34,100 --> 00:40:35,220
- That alone is.

1175
00:40:35,220 --> 00:40:36,380
- Hello insurance company.

1176
00:40:36,380 --> 00:40:40,100
I'd like to you, I'd like to insurance against risk,

1177
00:40:40,100 --> 00:40:43,540
taking tourists to the volcano to throw dressers in it.

1178
00:40:43,540 --> 00:40:45,540
I don't see any way that could go wrong.

1179
00:40:45,540 --> 00:40:47,300
Please ensure my business, thank you.

1180
00:40:47,300 --> 00:40:49,580
- We've got seat belt buckles in the helicopter.

1181
00:40:49,580 --> 00:40:50,420
(laughing)

1182
00:40:50,420 --> 00:40:51,260
- Yeah.

1183
00:40:51,260 --> 00:40:52,260
- Seat belts in the helicopter.

1184
00:40:52,260 --> 00:40:53,780
- Like catapults guys, I don't know.

1185
00:40:53,780 --> 00:40:55,260
- Yeah, trebuchets range.

1186
00:40:55,260 --> 00:40:58,940
- You're right, this is an extreme, extreme destruction.

1187
00:40:58,940 --> 00:41:01,660
And you can do it all because you're at the dump already.

1188
00:41:01,660 --> 00:41:02,500
You know?

1189
00:41:02,500 --> 00:41:03,340
- There aren't any rules of the dump.

1190
00:41:03,340 --> 00:41:05,020
- It's already going to the trash.

1191
00:41:05,020 --> 00:41:08,140
- Wait, wait, wait, what if it's trebuchets outside the dump,

1192
00:41:08,140 --> 00:41:11,780
but you get to aim them so you can be like hitting stuff.

1193
00:41:11,780 --> 00:41:12,620
- At the dump.

1194
00:41:12,620 --> 00:41:15,260
- You know, you've got like your different teams of people

1195
00:41:15,260 --> 00:41:17,260
and you're just launching your trash,

1196
00:41:17,260 --> 00:41:19,980
trying to like smash it into the pile, whatever.

1197
00:41:19,980 --> 00:41:21,460
That could be the cash part.

1198
00:41:21,460 --> 00:41:24,380
If you get, it'd be like a carnival game at the dump.

1199
00:41:24,380 --> 00:41:26,100
And if you get like your,

1200
00:41:26,100 --> 00:41:28,100
if you get your thing inside of the pot,

1201
00:41:28,100 --> 00:41:30,900
then you could maybe actually win some cash.

1202
00:41:30,900 --> 00:41:33,380
- Yes, three months of free trash service

1203
00:41:33,380 --> 00:41:35,260
from your municipality.

1204
00:41:35,260 --> 00:41:37,900
- Free, three free mini fridges for you to smash.

1205
00:41:37,900 --> 00:41:40,260
(laughing)

1206
00:41:40,260 --> 00:41:41,500
- A giant stuffed animal.

1207
00:41:41,500 --> 00:41:42,340
- That's so funny.

1208
00:41:42,340 --> 00:41:43,620
- That you can give to your new girlfriend.

1209
00:41:43,620 --> 00:41:44,940
(laughing)

1210
00:41:44,940 --> 00:41:46,780
- It just feels like sometimes when you throw away

1211
00:41:46,780 --> 00:41:48,740
like big items too from your house,

1212
00:41:48,740 --> 00:41:50,580
you're like, "Oh, I feel like it's going to waste."

1213
00:41:50,580 --> 00:41:53,820
So you put it out for free and then nobody picks it up.

1214
00:41:53,820 --> 00:41:55,940
And then you have a moldy desk in your garage

1215
00:41:55,940 --> 00:41:57,900
'cause you're like, "I don't want to put it in a car

1216
00:41:57,900 --> 00:42:00,660
and move it to some dumpster illegally."

1217
00:42:00,660 --> 00:42:02,740
You know, 'cause I'm not actually like,

1218
00:42:02,740 --> 00:42:04,660
sorry, I shouldn't incriminate myself.

1219
00:42:04,660 --> 00:42:08,340
Hypothetically, people would go to some random dumpster

1220
00:42:08,340 --> 00:42:10,580
and throw out their furniture in some,

1221
00:42:10,580 --> 00:42:12,500
you know, open available one, right?

1222
00:42:12,500 --> 00:42:15,860
- This Ikea bed is not going to survive to a new family.

1223
00:42:15,860 --> 00:42:17,140
It's time to get rid of it.

1224
00:42:17,140 --> 00:42:19,060
- I could disassemble it and put it in the trash

1225
00:42:19,060 --> 00:42:20,180
over eight weeks,

1226
00:42:20,180 --> 00:42:23,180
or I could pay to drop it from a helicopter

1227
00:42:23,180 --> 00:42:24,860
into a volcano, exactly.

1228
00:42:24,860 --> 00:42:26,820
- Or visit my local trebuchet.

1229
00:42:26,820 --> 00:42:27,660
Like.

1230
00:42:27,660 --> 00:42:30,040
- I wonder if in medieval era, you know,

1231
00:42:30,040 --> 00:42:33,020
when they're sieging a castle, they run out of stuff.

1232
00:42:33,020 --> 00:42:33,860
Is that what they did?

1233
00:42:33,860 --> 00:42:34,700
- Just throwing cows in there.

1234
00:42:34,700 --> 00:42:36,260
- Peasants, villagers.

1235
00:42:36,260 --> 00:42:37,340
Yeah, they would just be like,

1236
00:42:37,340 --> 00:42:40,900
"Hey, we've got this old twin bed.

1237
00:42:40,900 --> 00:42:42,940
Why don't you chuck that at them?"

1238
00:42:42,940 --> 00:42:44,260
- Ye olde Ikea.

1239
00:42:44,260 --> 00:42:45,140
- You know the, what is it?

1240
00:42:45,140 --> 00:42:47,860
1-800-got-junk company?

1241
00:42:47,860 --> 00:42:48,700
It just, I don't know.

1242
00:42:48,700 --> 00:42:49,740
- Yeah, trash pickup places.

1243
00:42:49,740 --> 00:42:51,700
- I think there are trash pickup services.

1244
00:42:51,700 --> 00:42:54,700
You could probably like leverage that a little bit.

1245
00:42:54,700 --> 00:42:56,060
Like make a service.

1246
00:42:56,060 --> 00:42:58,180
And I think there's like an awareness campaign maybe

1247
00:42:58,180 --> 00:42:59,320
in marketing that you could do.

1248
00:42:59,320 --> 00:43:01,220
Like, here's what actually happens in the dump.

1249
00:43:01,220 --> 00:43:02,460
And here's how you could, you know,

1250
00:43:02,460 --> 00:43:05,900
you could turn this into a moral high ground element

1251
00:43:05,900 --> 00:43:06,900
of you're at the dump.

1252
00:43:06,900 --> 00:43:08,860
You can see how we recycle.

1253
00:43:08,860 --> 00:43:10,760
Go ahead and smash this mini fridge.

1254
00:43:10,760 --> 00:43:12,980
And then here's how we help the environments.

1255
00:43:12,980 --> 00:43:16,980
And then here's your, you know, mattress you can burn.

1256
00:43:16,980 --> 00:43:19,660
And then here's the, I don't know,

1257
00:43:19,660 --> 00:43:22,500
just sandwich of fun with garbage.

1258
00:43:22,500 --> 00:43:26,620
- Yeah, I feel like most refuse reclamation places

1259
00:43:26,620 --> 00:43:29,540
probably have like a abundance of stuff

1260
00:43:29,540 --> 00:43:32,260
that they can provide you to have fun with.

1261
00:43:32,260 --> 00:43:34,340
- This is a ridiculous idea and I love it.

1262
00:43:34,340 --> 00:43:35,160
- I'd do it.

1263
00:43:35,160 --> 00:43:37,300
- Perfect for Spitball, right?

1264
00:43:37,300 --> 00:43:39,620
- It really is bachelor party fodder, yeah.

1265
00:43:43,200 --> 00:43:45,760
- Greg, welcome.

1266
00:43:45,760 --> 00:43:47,560
Thanks for joining.

1267
00:43:47,560 --> 00:43:49,040
What do you got this week?

1268
00:43:49,040 --> 00:43:51,400
The best intro guy by the way, Greg.

1269
00:43:51,400 --> 00:43:52,240
- Seamless.

1270
00:43:52,240 --> 00:43:53,080
- You got the best guy.

1271
00:43:53,080 --> 00:43:53,900
- Thank you.

1272
00:43:53,900 --> 00:43:56,400
I think I'll go with my game show idea.

1273
00:43:56,400 --> 00:43:59,400
I've had this game show idea for a while.

1274
00:43:59,400 --> 00:44:01,380
And you get a bunch of companies

1275
00:44:01,380 --> 00:44:04,240
that have in-house marketing teams

1276
00:44:04,240 --> 00:44:06,400
and they form their marketing teams together.

1277
00:44:06,400 --> 00:44:11,000
And then every week they compete to make the best ad,

1278
00:44:11,000 --> 00:44:13,680
but they have to advertise their own company

1279
00:44:13,680 --> 00:44:15,760
using someone else's slogan.

1280
00:44:15,760 --> 00:44:19,480
And so the whole thing is like a jumble

1281
00:44:19,480 --> 00:44:22,560
of like Skittles built Ford Tough.

1282
00:44:22,560 --> 00:44:24,800
(laughing)

1283
00:44:24,800 --> 00:44:25,640
- Okay.

1284
00:44:25,640 --> 00:44:27,580
- Like, you know, and it'd be like,

1285
00:44:27,580 --> 00:44:32,400
you know, like just random things, you know,

1286
00:44:32,400 --> 00:44:34,580
tax act online, taste the rainbow.

1287
00:44:34,580 --> 00:44:35,800
- Sure, sure.

1288
00:44:35,800 --> 00:44:37,120
- And they would have to make,

1289
00:44:37,120 --> 00:44:39,680
so like every, it'd be like a reality show

1290
00:44:39,680 --> 00:44:41,320
where you're following the week

1291
00:44:41,320 --> 00:44:44,680
of how did the creative teams come up with their ideas?

1292
00:44:44,680 --> 00:44:47,400
How do they make these make sense?

1293
00:44:47,400 --> 00:44:48,400
And then every week, you know,

1294
00:44:48,400 --> 00:44:51,680
someone's getting voted out for the worst ad or whatever.

1295
00:44:51,680 --> 00:44:54,480
And then, you know, it's just circling through.

1296
00:44:54,480 --> 00:44:57,040
So everyone's getting free advertising

1297
00:44:57,040 --> 00:44:59,920
and you're getting to see this like creative competition.

1298
00:44:59,920 --> 00:45:02,200
And hopefully you have really interesting ads

1299
00:45:02,200 --> 00:45:03,440
instead of dumb ads.

1300
00:45:03,440 --> 00:45:04,280
(laughing)

1301
00:45:04,280 --> 00:45:05,100
- Sure.

1302
00:45:05,100 --> 00:45:07,160
- You have to use like their brand standards and stuff too.

1303
00:45:07,160 --> 00:45:08,000
That's interesting.

1304
00:45:08,000 --> 00:45:09,560
- Right, and like the, you know,

1305
00:45:09,560 --> 00:45:12,400
the big showcase could be like the winners,

1306
00:45:12,400 --> 00:45:15,360
the winning ad gets played during the Super Bowl.

1307
00:45:15,360 --> 00:45:16,200
- There you go.

1308
00:45:16,200 --> 00:45:17,520
(laughing)

1309
00:45:17,520 --> 00:45:20,320
The Super Bowl really is the Super Bowl of marketing.

1310
00:45:20,320 --> 00:45:21,160
That's great.

1311
00:45:21,160 --> 00:45:22,320
I know that I have coworkers

1312
00:45:22,320 --> 00:45:24,560
that have completely dismissed the power

1313
00:45:24,560 --> 00:45:28,480
of cohesive marketing and like good,

1314
00:45:28,480 --> 00:45:31,080
consistent brand standards and all that kind of stuff

1315
00:45:31,080 --> 00:45:34,960
to as like an influence that they think is real

1316
00:45:34,960 --> 00:45:37,720
or not real, you know, like said another way,

1317
00:45:37,720 --> 00:45:39,080
I've had people look and say,

1318
00:45:39,080 --> 00:45:40,760
it doesn't really matter what fonts

1319
00:45:40,760 --> 00:45:41,880
and logos really look like.

1320
00:45:41,880 --> 00:45:43,720
Nobody actually pays attention and cares.

1321
00:45:43,720 --> 00:45:45,640
And I feel like if you were to take

1322
00:45:45,640 --> 00:45:48,320
different companies' brand identities as they exist now

1323
00:45:48,320 --> 00:45:51,000
and jumble them and reform them and all that,

1324
00:45:51,000 --> 00:45:53,980
that would make the ideas of what marketing is

1325
00:45:53,980 --> 00:45:56,940
and why it is a useful tool

1326
00:45:56,940 --> 00:45:59,840
and why companies spend so much money on it,

1327
00:45:59,840 --> 00:46:01,240
like so much more obvious.

1328
00:46:01,240 --> 00:46:02,080
- So much more apparent.

1329
00:46:02,080 --> 00:46:02,900
- Yeah.

1330
00:46:02,900 --> 00:46:05,520
- And I think you would actually get more attention

1331
00:46:05,520 --> 00:46:08,200
because there would be like a cognitive dissonance

1332
00:46:08,200 --> 00:46:10,800
if they're really recognizable brands.

1333
00:46:10,800 --> 00:46:12,460
'Cause if you use no-name brands,

1334
00:46:12,460 --> 00:46:13,480
then no one cares.

1335
00:46:13,480 --> 00:46:15,640
They don't understand why you have a weird slogan.

1336
00:46:15,640 --> 00:46:17,680
But if you're watching an ad that is like clearly

1337
00:46:17,680 --> 00:46:19,840
for dentures and then it's got, you know,

1338
00:46:19,840 --> 00:46:21,440
get in the zone, auto zone.

1339
00:46:21,440 --> 00:46:22,280
(laughing)

1340
00:46:22,280 --> 00:46:24,120
Like people would be like, what?

1341
00:46:24,120 --> 00:46:24,960
- Yeah.

1342
00:46:24,960 --> 00:46:25,920
- And they'll be like, what did I just see?

1343
00:46:25,920 --> 00:46:28,020
Like, you know, there's like a,

1344
00:46:28,020 --> 00:46:29,560
I feel like there's just lots of ways

1345
00:46:29,560 --> 00:46:32,440
you could get this mixing and matching happening

1346
00:46:32,440 --> 00:46:35,320
that will actually get people like thinking

1347
00:46:35,320 --> 00:46:36,720
about the weird slogans.

1348
00:46:36,720 --> 00:46:37,540
I don't know.

1349
00:46:37,540 --> 00:46:39,780
It's similar to like, I'm thinking about the power

1350
00:46:39,780 --> 00:46:41,280
of the sounds you played earlier,

1351
00:46:41,280 --> 00:46:43,320
like that Game Boy noise.

1352
00:46:43,320 --> 00:46:45,760
Like there's something about like, you know,

1353
00:46:45,760 --> 00:46:47,840
putting that in the wrong context

1354
00:46:47,840 --> 00:46:49,360
and now suddenly it's funny.

1355
00:46:49,360 --> 00:46:50,900
You think back on the Game Boy,

1356
00:46:50,900 --> 00:46:52,720
you think about the new context.

1357
00:46:52,720 --> 00:46:56,280
And on top of that, I feel like marketers,

1358
00:46:56,280 --> 00:46:57,800
you know, like I'm thinking about those,

1359
00:46:57,800 --> 00:47:01,080
all the creative shows, like the fashion ones

1360
00:47:01,080 --> 00:47:04,960
and the different idol and got talent shows,

1361
00:47:04,960 --> 00:47:08,220
how you see a lot of these, like the creative process,

1362
00:47:08,220 --> 00:47:11,680
but never really in that like visual design marketing realm.

1363
00:47:11,680 --> 00:47:13,080
- Yeah, yeah.

1364
00:47:13,080 --> 00:47:13,920
- Totally.

1365
00:47:13,920 --> 00:47:15,760
- Especially in the sense if they've only got a week,

1366
00:47:15,760 --> 00:47:17,880
you know, like it's gonna be a hustle

1367
00:47:17,880 --> 00:47:21,560
to try to get like a 30 second ad made in a week.

1368
00:47:21,560 --> 00:47:23,440
- I don't think the average member of the public

1369
00:47:23,440 --> 00:47:25,240
thinks about the power of marketing,

1370
00:47:25,240 --> 00:47:27,920
thinks about ads and how much work goes into it,

1371
00:47:27,920 --> 00:47:31,280
thinks about slogan design and logo design

1372
00:47:31,280 --> 00:47:33,120
and all that stuff at all.

1373
00:47:33,120 --> 00:47:35,080
And they have no idea how much of an influence

1374
00:47:35,080 --> 00:47:35,920
it has on them.

1375
00:47:35,920 --> 00:47:38,280
- Yeah, my wife would love this idea.

1376
00:47:38,280 --> 00:47:41,040
She does UI and UX and it's just,

1377
00:47:41,040 --> 00:47:42,960
everything is all about brand recognition

1378
00:47:42,960 --> 00:47:45,800
and keeping things consistently going through.

1379
00:47:45,800 --> 00:47:48,200
They do, every week they do an exercise

1380
00:47:48,200 --> 00:47:50,400
with their group of designers where they're like,

1381
00:47:50,400 --> 00:47:53,480
all right, here's your challenge, here's your topic,

1382
00:47:53,480 --> 00:47:55,280
make a design around a go.

1383
00:47:55,280 --> 00:47:58,040
And her one this week, I saw today was,

1384
00:47:58,040 --> 00:48:02,120
create a clever 404 page that just no one would ever have.

1385
00:48:02,120 --> 00:48:04,120
And she did, what did you do?

1386
00:48:04,120 --> 00:48:05,880
It was like, you hit this page

1387
00:48:05,880 --> 00:48:08,920
and it's like this crazy psychedelic background

1388
00:48:08,920 --> 00:48:10,680
and there's all these like crazy things happening.

1389
00:48:10,680 --> 00:48:12,560
It's like, you are far out, man.

1390
00:48:12,560 --> 00:48:14,800
You are way beyond where you should be right now.

1391
00:48:14,800 --> 00:48:17,000
404, go home.

1392
00:48:17,000 --> 00:48:18,440
And it's just stuff like that.

1393
00:48:18,440 --> 00:48:22,880
But this is, yeah, I really like this idea.

1394
00:48:22,880 --> 00:48:23,720
This is a good.

1395
00:48:23,720 --> 00:48:24,560
- Yeah.

1396
00:48:24,560 --> 00:48:27,440
- I think creatives, yeah, I think this is a different,

1397
00:48:27,440 --> 00:48:30,480
it's an interesting game show because yeah,

1398
00:48:30,480 --> 00:48:32,520
you see the woodwork, the baking shows

1399
00:48:32,520 --> 00:48:34,120
and all that stuff, right?

1400
00:48:34,120 --> 00:48:37,000
But I feel like what I'm having trouble with is like,

1401
00:48:37,000 --> 00:48:38,680
is this gonna be a PowerPoint show?

1402
00:48:38,680 --> 00:48:41,280
Is this like people pitching their ideas, you know?

1403
00:48:41,280 --> 00:48:43,640
Like, or is this like they're building an ad

1404
00:48:43,640 --> 00:48:44,600
and that takes a lot,

1405
00:48:44,600 --> 00:48:46,800
like if they're building a 30 second ad,

1406
00:48:46,800 --> 00:48:49,280
I think they have to do, I think there's something else.

1407
00:48:49,280 --> 00:48:50,440
There's like something more creative

1408
00:48:50,440 --> 00:48:54,200
than like a commercial or whatever, or like storyboards.

1409
00:48:54,200 --> 00:48:56,760
They gotta do, the game show is like maybe

1410
00:48:56,760 --> 00:48:59,880
getting the most votes or getting the most like

1411
00:48:59,880 --> 00:49:01,960
high fives in a room or--

1412
00:49:01,960 --> 00:49:03,280
- Winning over the audience,

1413
00:49:03,280 --> 00:49:05,080
the studio audience or something, yeah.

1414
00:49:05,080 --> 00:49:07,520
- Yeah, like they're in a, like the game show would be

1415
00:49:07,520 --> 00:49:09,760
maybe like you're in a baseball stadium

1416
00:49:09,760 --> 00:49:13,320
and you have to get as many people wearing your hats.

1417
00:49:13,320 --> 00:49:14,840
And literally it's like you come up

1418
00:49:14,840 --> 00:49:17,040
with the most creative hats, you're a marketer.

1419
00:49:17,040 --> 00:49:18,520
So same thing, right?

1420
00:49:18,520 --> 00:49:20,640
How do you get the most people to wear your hat

1421
00:49:20,640 --> 00:49:22,440
walking out of a stadium?

1422
00:49:22,440 --> 00:49:24,440
How can you convince the general public

1423
00:49:24,440 --> 00:49:26,680
that that slogan is for your company?

1424
00:49:26,680 --> 00:49:28,480
How can you steal their slogan?

1425
00:49:28,480 --> 00:49:31,320
It was such a great pivot as to what that thing means.

1426
00:49:31,320 --> 00:49:32,960
- FedEx gives you wings.

1427
00:49:32,960 --> 00:49:35,320
- That now people in a survey,

1428
00:49:35,320 --> 00:49:37,400
a thousand people, Family Feud style,

1429
00:49:37,400 --> 00:49:39,760
answer a survey saying, oh, get in the zone,

1430
00:49:39,760 --> 00:49:42,640
that's for Chick-fil-A or whatever, right?

1431
00:49:42,640 --> 00:49:43,480
You can like--

1432
00:49:43,480 --> 00:49:44,320
- Yes.

1433
00:49:44,320 --> 00:49:47,280
- Like get the general public to think about that thing.

1434
00:49:47,280 --> 00:49:50,960
- I love the idea of like these challenges, you know?

1435
00:49:50,960 --> 00:49:53,760
Like if celebrities were suddenly introduced midweek,

1436
00:49:53,760 --> 00:49:56,720
and it's like, hey, Danny DeVito's gotta be in your ad now.

1437
00:49:56,720 --> 00:49:59,440
Oh yes.

1438
00:49:59,440 --> 00:50:00,880
- Hell's Kitchen sort of thing.

1439
00:50:00,880 --> 00:50:04,040
You gotta throw like a curveball at him.

1440
00:50:04,040 --> 00:50:07,440
- Right, just lots of weird material every week, you know?

1441
00:50:07,440 --> 00:50:11,200
Like this week's everyone's ads have to use like frogs.

1442
00:50:11,200 --> 00:50:13,040
- Yeah, it lends itself well to these.

1443
00:50:13,040 --> 00:50:15,240
- Especially with like AI generators now.

1444
00:50:15,240 --> 00:50:17,640
There's lots of flexibility for it.

1445
00:50:17,640 --> 00:50:19,800
- It lends itself well to the reality show format.

1446
00:50:19,800 --> 00:50:21,920
Maybe just 'cause I'm married to a designer,

1447
00:50:21,920 --> 00:50:24,760
but I think there's definitely a target audience for this

1448
00:50:24,760 --> 00:50:26,280
that's larger than people would expect.

1449
00:50:26,280 --> 00:50:27,680
- I think it'd be hilarious too,

1450
00:50:27,680 --> 00:50:30,160
'cause like if you do the challenges right,

1451
00:50:30,160 --> 00:50:33,400
these people, like these marketing people are,

1452
00:50:33,400 --> 00:50:37,440
you let them go crazy, like they will make something,

1453
00:50:37,440 --> 00:50:39,160
they know how to get attention, right?

1454
00:50:39,160 --> 00:50:40,160
That's what marketing is.

1455
00:50:40,160 --> 00:50:44,240
And so like, I don't know, just stuff might go off the rails.

1456
00:50:44,240 --> 00:50:46,200
So it becomes, yeah, fun.

1457
00:50:46,200 --> 00:50:48,320
- Well, and it'd be interesting to see the dynamics

1458
00:50:48,320 --> 00:50:50,360
of the different marketing teams.

1459
00:50:50,360 --> 00:50:53,280
I had some acquaintances who used to work

1460
00:50:53,280 --> 00:50:55,920
for a couple of different reality TV shows

1461
00:50:55,920 --> 00:50:58,040
in Southern California when I was living there.

1462
00:50:58,040 --> 00:51:01,040
And it was hilarious because like one of them,

1463
00:51:01,040 --> 00:51:05,360
their job title was something like story creator,

1464
00:51:05,360 --> 00:51:07,800
you know, for like supposedly a reality TV show.

1465
00:51:07,800 --> 00:51:08,640
- Oh wow.

1466
00:51:08,640 --> 00:51:11,440
- It's like her job was recording all of these people

1467
00:51:11,440 --> 00:51:14,400
and then building a story out of what she got,

1468
00:51:14,400 --> 00:51:16,240
even if there was no story there.

1469
00:51:16,240 --> 00:51:17,240
And that's where it's like, you know,

1470
00:51:17,240 --> 00:51:18,440
they're doing all that stuff.

1471
00:51:18,440 --> 00:51:21,040
Like how do they get the personalities

1472
00:51:21,040 --> 00:51:22,640
of the different marketing teams?

1473
00:51:22,640 --> 00:51:25,320
How do they figure out what wrenches to throw in?

1474
00:51:25,320 --> 00:51:28,400
You know, do they, it would be another thing of like,

1475
00:51:28,400 --> 00:51:31,160
rather than teams necessarily getting voted off,

1476
00:51:31,160 --> 00:51:33,400
you know, do they lose someone?

1477
00:51:33,400 --> 00:51:37,320
So it's like, hey, you just lost your art director this week

1478
00:51:37,320 --> 00:51:39,520
because you didn't do well last week.

1479
00:51:39,520 --> 00:51:41,080
It's like, now you gotta work with three people

1480
00:51:41,080 --> 00:51:42,560
or something, you know, I don't know.

1481
00:51:42,560 --> 00:51:45,680
There's all kinds of ways you could like make it dramatic.

1482
00:51:45,680 --> 00:51:46,520
- Oh yeah.

1483
00:51:46,520 --> 00:51:47,560
- It's so good.

1484
00:51:47,560 --> 00:51:51,280
- The reality show producer as a concept is like a,

1485
00:51:51,280 --> 00:51:53,360
it's a certain talent, man.

1486
00:51:53,360 --> 00:51:55,160
I have mad respect for that.

1487
00:51:55,160 --> 00:51:56,000
- You know what's funny?

1488
00:51:56,000 --> 00:51:58,160
I wonder if the game show would end up,

1489
00:51:58,160 --> 00:52:00,280
if some of the challenges would like make the news

1490
00:52:00,280 --> 00:52:02,240
because they did such a good job marketing

1491
00:52:02,240 --> 00:52:05,680
or like it becomes viral before the show's aired.

1492
00:52:05,680 --> 00:52:07,000
Like what a cool, I don't know.

1493
00:52:07,000 --> 00:52:09,040
There might be a concept there.

1494
00:52:09,040 --> 00:52:10,320
- Do you know the show Nathan For You?

1495
00:52:10,320 --> 00:52:11,160
- Yes.

1496
00:52:11,160 --> 00:52:12,600
- Incredible adult swim show.

1497
00:52:13,200 --> 00:52:17,560
- He is a guy who plays the character of a bad

1498
00:52:17,560 --> 00:52:20,480
at helping businesses come up with ideas

1499
00:52:20,480 --> 00:52:22,080
to make themselves more successful.

1500
00:52:22,080 --> 00:52:24,640
And he goes to businesses and he pitches ridiculous ideas

1501
00:52:24,640 --> 00:52:26,280
that are obviously a joke.

1502
00:52:26,280 --> 00:52:28,160
But there's one episode that doesn't start

1503
00:52:28,160 --> 00:52:29,040
with the normal intro.

1504
00:52:29,040 --> 00:52:31,000
It starts with a montage of like,

1505
00:52:31,000 --> 00:52:33,560
good morning America and the Today Show and CNN

1506
00:52:33,560 --> 00:52:37,240
and all these different people talking about dumb Starbucks.

1507
00:52:37,240 --> 00:52:40,200
The thing that he built that was a parody of Starbucks

1508
00:52:40,200 --> 00:52:43,160
that used the same logo and menus and items for sale

1509
00:52:43,160 --> 00:52:44,120
and everything.

1510
00:52:44,120 --> 00:52:46,600
And it was like a thing that broke out

1511
00:52:46,600 --> 00:52:48,760
of this small Comedy Central show

1512
00:52:48,760 --> 00:52:51,920
and became a nationwide story for a hot minute.

1513
00:52:51,920 --> 00:52:54,240
There's totally potential for this show

1514
00:52:54,240 --> 00:52:55,400
to have those moments.

1515
00:52:55,400 --> 00:52:58,200
Like, did you see that billboard in Omaha

1516
00:52:58,200 --> 00:53:01,040
that had the slogan all weird?

1517
00:53:01,040 --> 00:53:02,840
Like how did they, what's going on?

1518
00:53:02,840 --> 00:53:03,880
Yeah, totally.

1519
00:53:03,880 --> 00:53:04,720
- Yes.

1520
00:53:04,720 --> 00:53:06,440
- Nathan For You is like one of the best.

1521
00:53:06,440 --> 00:53:07,680
- It's a hero.

1522
00:53:07,680 --> 00:53:09,520
- That show is so insane.

1523
00:53:09,520 --> 00:53:11,480
- The best thing about the dumb Starbucks

1524
00:53:11,480 --> 00:53:13,960
is that he actually stole napkins and cups

1525
00:53:13,960 --> 00:53:15,760
from a real Starbucks.

1526
00:53:15,760 --> 00:53:18,520
But he's just like, can I take some napkins?

1527
00:53:18,520 --> 00:53:19,360
And they're like, yeah.

1528
00:53:19,360 --> 00:53:21,280
And then he would just grab the whole thing

1529
00:53:21,280 --> 00:53:24,480
and bring it to the other Starbucks.

1530
00:53:24,480 --> 00:53:25,640
I didn't know that.

1531
00:53:25,640 --> 00:53:27,320
That's a great episode though.

1532
00:53:27,320 --> 00:53:29,880
- He is the, like you take that concept

1533
00:53:29,880 --> 00:53:31,920
that you apply it to the game show format.

1534
00:53:31,920 --> 00:53:35,080
Like his, like the free TV thing.

1535
00:53:35,080 --> 00:53:36,920
Like, you seen that episode?

1536
00:53:36,920 --> 00:53:39,000
It's like, TV's for a dollar.

1537
00:53:39,000 --> 00:53:40,880
And then he would go to the store next door

1538
00:53:40,880 --> 00:53:43,520
and buy the TVs because they price match.

1539
00:53:43,520 --> 00:53:47,600
So, they are required to price match.

1540
00:53:47,600 --> 00:53:50,080
So like, that's what we want to see in this show, right?

1541
00:53:50,080 --> 00:53:52,120
Like that's the kind of content that like,

1542
00:53:52,120 --> 00:53:53,320
people are like, damn.

1543
00:53:53,320 --> 00:53:54,240
- Chaos energy.

1544
00:53:54,240 --> 00:53:55,440
- Oh yeah, chaos.

1545
00:53:55,440 --> 00:53:57,160
I'm all about that chaos energy.

1546
00:53:57,160 --> 00:53:58,000
Let me say, oh.

1547
00:53:58,000 --> 00:53:59,920
- You are.

1548
00:53:59,920 --> 00:54:01,600
- Televised, oh.

1549
00:54:01,600 --> 00:54:04,920
- As we're always saying on this show, Spitball.

1550
00:54:04,920 --> 00:54:05,760
I'm loving it.

1551
00:54:05,760 --> 00:54:07,360
Thank you very much for listening.

1552
00:54:07,360 --> 00:54:08,800
We hope you enjoyed yourself, listener.

1553
00:54:08,800 --> 00:54:09,840
And thank you so much, Greg.

1554
00:54:09,840 --> 00:54:11,600
It was such a fun time having you here.

1555
00:54:11,600 --> 00:54:12,560
- Yeah, this was great.

1556
00:54:12,560 --> 00:54:13,560
Thank you guys.

1557
00:54:13,560 --> 00:54:14,440
- We'll have to have you back soon.

1558
00:54:14,440 --> 00:54:15,800
You said you got more ideas.

1559
00:54:15,800 --> 00:54:17,280
We'll get those out of you someday.

1560
00:54:17,280 --> 00:54:18,360
- Excellent.

1561
00:54:18,360 --> 00:54:20,800
- Our website is Spitball.show.

1562
00:54:20,800 --> 00:54:22,400
There you can find our YouTube channel,

1563
00:54:22,400 --> 00:54:25,160
other social media, email us feedback, comments, ideas.

1564
00:54:25,160 --> 00:54:26,280
We'd love to hear from you.

1565
00:54:26,280 --> 00:54:28,680
We are podcast@Spitball.show.

1566
00:54:28,680 --> 00:54:30,440
That's also how you can follow us on the Fediverse,

1567
00:54:30,440 --> 00:54:31,320
such as Mastodon.

1568
00:54:31,320 --> 00:54:33,400
We're just podcast@Spitball.show.

1569
00:54:33,400 --> 00:54:34,840
Hopefully threads soon,

1570
00:54:34,840 --> 00:54:37,000
if they ever release that Fediverse support.

1571
00:54:37,000 --> 00:54:39,360
Our subreddit is r/spitballshow.

1572
00:54:39,360 --> 00:54:42,000
Our intro/outro music is "Swingers" by Bonkers Beat Club.

1573
00:54:42,000 --> 00:54:43,040
If you wouldn't mind, please,

1574
00:54:43,040 --> 00:54:44,480
you're listening on our podcast app.

1575
00:54:44,480 --> 00:54:46,400
It'd be super helpful if you could fire that thing up,

1576
00:54:46,400 --> 00:54:47,880
subscribe, leave a review.

1577
00:54:47,880 --> 00:54:49,920
That's the best way for people to find out about the show.

1578
00:54:49,920 --> 00:54:51,960
New episode is coming out in two weeks.

1579
00:54:51,960 --> 00:54:53,040
We will see you then.

1580
00:54:55,840 --> 00:54:58,580
(dramatic music)